! Only consdering Australian based applicants ! In-house SEO Specialist (PPC a bonus)

Only run 6 high-value clients (enough time to do great work on each) Mid–Senior level | Collingwood (hybrid)

SEO & PPC Experience required We’re looking to bring SEO and PPC capability fully in-house by hiring an experienced specialist who can own organic and paid performance end-to-end. This role will be responsible for strategy, execution, optimisation and reporting across SEO and Google Ads, including on-site SEO for website and project launches.

This hire will become the internal authority on search visibility, paid media performance and continuous optimisation. Minimum 3 years’ experience delivering technical on-site and off-site SEO

Demonstrated SEO results — able to showcase at least four Australian websites ranking strongly in competitive industries

Proven PPC expertise, including planning, running, and optimising large-scale Google Ads campaigns

Strategic PPC capability — able to design full-funnel paid search structures (brand, non-brand, remarketing, testing and optimisation)

Availability to work at least two days per week from our Collingwood office What you’ll be responsible for

SEO strategy & execution

Owning SEO strategy across retained clients and internal projects

Conducting technical audits, on-page optimisation, content optimisation, and off-site initiatives

Embedding SEO best practice into website builds, redesigns and launches from day one

Identifying growth opportunities through keyword research, competitor analysis, and search intent mapping PPC strategy & performance

Developing and owning PPC strategy, not just execution

Planning and managing Google Ads programs across:

Brand and non-brand search

Remarketing and audience-based campaigns

Testing and experimentation frameworks





Managing budgets, bids, and performance with a strong focus on ROI and efficiency

Continuously refining account structure to support scale, learnings, and long-term performance

Reporting, insight & collaboration

Owning performance reporting across SEO and PPC, turning data into transparent insights and recommendations

Working closely with strategy, design, and development teams to ensure performance considerations are integrated early

Acting as the internal subject-matter expert for search and paid media, guiding best practice across the agency Who we are

We’re JTB Studios — an independent digital development, design, and performance marketing agency based in the creative heart of Collingwood. With over 21 years’ experience, we partner with ambitious organisations to build meaningful digital products, platforms, and campaigns.

Our clients include

Driscoll’s Berries

AGL

St Kilda Football Club

Sushi Sushi The United Nations

Crown Casino

Monash University We’re a team of specialists who value depth of expertise, collaboration, and doing the work properly. We focus on quality outcomes, clear thinking, and creating an environment where people can do their best work. Why this role matters

This role is critical to strengthening JTB’s in-house performance capability. You’ll have genuine ownership over SEO and PPC strategy, influence how we approach search and paid media across the agency, and help shape how performance supports broader digital strategy.

This is not a “set and forget” role — it’s for someone who wants to think, test, optimise, and lead. Ready to apply?

Apply via the listing, or contact Jeremy at [email protected] if you’d like to discuss the role further.

No recruiters please.

! Only consdering Australian based applicants !

📌 SEO Specialist (Melbourne)
🏢 JTB Studios
📍 Melbourne