Transmission is a global B2B marketing agency delivering strategic, creative, digital and data-led marketing solutions for ambitious brands.
The agency combines human insight, creativity and AI-enabled intelligence to help clients strengthen go-to-market strategy, improve customer engagement and drive measurable business growth.
With a strong focus on B2B technology, account-based marketing, demand generation and sales-marketing alignment, Transmission partners with clients to create campaigns that deliver commercial impact.
We are looking for an experienced Marketing Specialist to join our team.
Roles Responsibilities Responsibilities will include, but will not be limited to: Develop and implement strategic B2B marketing plans, campaigns and programs to support client growth, sales objectives and market positioning.
Conduct market research, competitor analysis and trend analysis to identify market opportunities for client products, services and target accounts.
Advise clients on marketing strategy, product positioning, pricing, advertising, sales promotion and suitable activation channels.
Plan and coordinate integrated B2B marketing campaigns across digital, media, content, demand generation and account-based marketing channels.
Support the development of go-to-market strategies by aligning client marketing objectives with broader commercial and sales priorities.
Lead client briefing sessions, planning workshops and campaign discussions to understand business needs, target audiences and campaign requirements.
Develop account-based marketing strategies for named accounts, including account selection, prioritisation, audience segmentation and campaign activation planning.
Analyse intent data, market insights,



customer behaviour and campaign performance to support data-led marketing recommendations.
Coordinate with internal strategy, creative, media, digital and client service teams to ensure campaigns are delivered within agreed objectives, timelines and budgets.
Manage end-to-end marketing and media campaign activities, including planning, implementation, vendor coordination, reporting and ongoing optimisation.
Review campaign performance, account engagement, lead quality, pipeline contribution and return on investment to assess marketing effectiveness.
Prepare marketing reports, campaign evaluations and research summaries for clients, senior stakeholders and management to support informed decision-making.
Qualifications and Experience: Bachelor's degree in marketing, business, management, or a related field At least 3 years of proven experience in marketing, management, or a related field B2B marketing experience is essential Australian experience is essential Digital experience IT Martech experience Skills Required: Skilled knowledge in generating process documentation Sound understanding of latest B2B marketing trends, challenges, and opportunities Strong written and verbal communication skills Ability to work collaboratively Outstanding attention to detail with focus on organisation Australian citizen/ Permanent residents are encouraged to apply.
If this sounds like a role you would fit in, please apply by submitting your resume and a cover letter via the facilities provided on this website.
Due to high volumes of applications, only short-listed candidates will be contacted.
Please answer below questions as the part of your application: Why do you think you would fit in this role?
Do you have at least 3 years of experience as a Marketing Specialist?
Do you have at least 2 years of experience in B2B marketing in Australia?

📌 Marketing Specialist (Sydney)
🏢 Transmission
📍 Sydney