An outstanding opportunity exists for an experienced Dealer Principal or General Manager to take the reins of a long-established, award-winning retail dealership with an enviable reputation, a loyal customer base and significant future growth potential.
Operating successfully for more than 40 years, this highly respected business is recognised as a market leader within its industry.
With exclusive representation of multiple premium brands, an experienced fixed operations team, strong financial performance and a well-established customer base, the dealership is perfectly positioned for its next stage of growth.
This is far more than a traditional General Manager role.
You'll be entrusted with leading the overall business, driving sales performance, developing people, strengthening manufacturer relationships and delivering continued commercial success, while building on an already outstanding reputation.
A comprehensive handover and transition period will be provided, allowing you to work closely with the current leadership team before stepping into a highly autonomous position.
For the right individual, there is also a genuine long-term opportunity to explore equity participation, partnership or future ownership , making this an exceptional career opportunity rather than simply another management position.
About the Role Reporting directly to the owners, you will be responsible for the overall performance of the dealership, including: Leading and developing a high-performing sales and operations team.
Driving sales growth, profitability and market share.
Managing inventory, stock turn and gross profit performance.
Building and maintaining strong relationships with manufacturers, suppliers and key stakeholders.
Delivering exceptional customer experiences across both sales and aftersales operations.




Monitoring financial performance, budgets, KPIs and business strategy.
Identifying opportunities for operational improvement and future business growth.
Creating a positive, accountable and performance-focused workplace culture.
About You To be successful, you'll bring: Previous experience as a Dealer Principal, General Manager or senior dealership leader.
Strong commercial acumen with a proven history of delivering profitable business growth.
Demonstrated leadership skills with the ability to inspire and develop high-performing teams.
Experience managing sales operations, inventory, financial performance and customer satisfaction.
A strategic mindset combined with a hands-on leadership approach.
Excellent communication and relationship-building skills.
A genuine desire to build a long-term future with a successful business.
Experience within the marine, automotive, caravan, motorcycle, agricultural machinery, powersports or similar dealership environment will be highly regarded.
What's on Offer Executive leadership position with a highly respected and established business.
Opportunity to lead an award-winning multi-brand dealership.
Strong existing customer base and experienced support team.
Comprehensive handover and transition from current leadership.
Significant autonomy to shape the future direction of the business.
Genuine long-term pathway to equity, partnership or business ownership (for the right candidate).
Attractive remuneration package commensurate with experience.
If you're an ambitious dealership leader looking for your next executive challenge and the prospect to build something for the long term, we'd welcome a confidential discussion.
For further information please contact Kirra Cude ************ quoting Job Number AF**** Resumes, enquiries and application can be forwarded by email to ******.

📌 Sales Manager/Director & Senior Leadership - Autorecruit (Bundaberg Central)
🏢 Autorecruit
📍 Bundaberg Central