OverviewThis is far more than a traditional marketing role.
You'll be responsible for driving brand awareness, social media growth, lead generation, event engagement, and market visibility while helping shape the future of real estate marketing through technology, AI, content, and community building.
Working directly alongside leadership, you'll have the chance to influence strategy, build brand presence, and contribute to the growth of a business with ambitious expansion plans.The OpportunityThis role is perfect for a marketer who thinks beyond brochures and advertising.
You'll oversee marketing initiatives designed to generate real business outcomes — more exposure, more enquiries, more inspections, more buyers, and ultimately more sales.
From social media growth and project marketing campaigns to events, automation, and brand strategy, you'll play a key role in building a highly visible and influential property brand.Key ResponsibilitiesSocial Media & Content StrategyManage and grow social media platforms including Instagram, Facebook, TikTok, YouTube, LinkedIn, Xiaohongshu, and WeChat ChannelsDevelop content calendars and growth strategiesMonitor analytics, engagement, reach, and performance metricsIdentify influencer, partnership, and collaboration opportunitiesDrive audience growth and enquiry generation through contentProject & Property MarketingCoordinate marketing campaigns for residential developments and property salesManage branding, brochures, websites, signage, floor plans, and marketing collateralCoordinate photography, videography, and digital campaign deliveryEnsure campaigns are delivered accurately and on scheduleEvents & Brand GrowthCoordinate project launches, buyer events, networking functions,



and community initiativesDrive attendance, engagement, and lead generation outcomesStrengthen brand visibility and market presenceLeadership & Marketing OperationsCoordinate designers, videographers, copywriters, photographers, and external suppliersManage workflow, deadlines, and campaign deliveryEnsure marketing projects are executed efficiently and to a high standardAI & InnovationUtilise AI and automation tools to improve productivity and marketing performanceExplore new technologies and innovative marketing approachesHelp drive future-focused marketing initiatives across the businessAbout You3+ years marketing experienceStrong digital marketing and social media expertiseExcellent project management and organisational skillsExperience coordinating campaigns and multiple stakeholdersCommercially minded with a growth-focused mentalityPassionate about branding, content, and business developmentStrong communication and leadership skillsExperience within property, project marketing, or real estate highly regardedAI, automation, and workflow optimisation experience highly desirableWhat's On OfferCompetitive salary package plus performance bonusesDirect access to leadership and strategic decision-makingDedicated designer and video production supportExposure to major residential developments and projectsModern technology, systems, and marketing toolsCareer progression within a growing businessHigh-performance, innovative team environmentOpportunity to make a genuine impact on brand growth and business successApply NowIf you're ready to step into a strategic leadership role with one of the most forward-thinking franchise groups in the real estate industry, click Apply or contact Rhiannon Cook on for a confidential discussion.
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📌 Marketing Manager & Growth Lead | Chatswood (New South Wales)
🏢 Gough Recruitment
📍 New South Wales