• Geely is a global leader in smart electric vehicles and automotive innovation.

• Own iconic brands like Geely Auto, Zeekr, Volvo, Polestar, Lotus, and hold a 17% stake in Aston Martin.

• With $100B+ assets and 140,000+ employees worldwide.

• 30,000+ engineers & designers across China, Sweden, the UK, the U.S., and Germany.

• 4,000+ sales/service locations worldwide.

• Fortune Global 500 company for 13 consecutive years.

• Pioneering AI-driven automotive solutions with one of the largest cloud computing center powers(1.02 Exaflops/sec).

• Geely’s Geespace launched 20 satellites to enable safe autonomous driving.

• World-class digitalisation and AI-driven manufacturing.

• Core Value: Truth-seeking & practical, hardworking & enterprising, collaborative & innovative

• Culture: Achiever, Problem-Solving, Benchmarking, Compliance

The Role:

As Geely Auto Australia enters a critical growth phase, building a robust, scalable, and commercially driven vehicle accessories function is essential to supporting dealer success, enhancing customer experience, and ensuring business continuity.

This role takes full ownership of accessory performance, including commercial outcomes, customer experience, and dealer profitability.

The National Accessories Manager will lead the development of a high-performing, data-driven, and customer-centric operation, ensuring strong service delivery, operational excellence, and sustainable business growth.

Core Responsibilities

Product Lifecycle: Lead the development, sourcing and lifecycle management of the GAA’s accessory and merchandise product portfolio

Market Analysis: Monitor Australian automotive trends to ensure the accessory portfolio aligns with consumer demand and brand positioning

Attachment Rates: Drive accessory attachment rates across vehicle sales by integrating accessories into the full customer journey (pre-sale, point-of-sale, and aftersales).

Dealer Profitability: Design promotional programs, bundling strategies, and dealer incentive structures to maximise accessory fitment ratios

Marketing:



Oversee the development and roll out of marketing collateral and sales resources to support Accessory sales

Supply Chain & Operations

Inventory Management: Lead forecasting, procurement and pricing strategies to optimize stock levels and fill rates while minimizing obsolete stock

Supplier Relations: Negotiate with accessory suppliers and logistics providers to ensure supply continuity and meeting of service level agreements

Process, Systems & Governance

Develop, implement, and maintain accessory processes, procedures and reporting frameworks

Build scalable operating models, systems integration and governance structures to support long-term business growth

Coordinate with HQ and stakeholders to improve system integration and operational efficiency

Quality, Warranty & Risk Management

Oversee warranty returns, root-cause analysis for defective parts and continuous quality improvement initiatives

Establish robust quality monitoring, recall support and risk mitigation processes aligned with regulatory and brand standards

Ensure compliance with Australian Consumer Law and internal quality requirements

Leadership & Stakeholder Management

Supervise and develop accessory team members, fostering a high-performance and collaborative culture

Act as the escalation point for complex dealer and customer issues

Influence and align cross-functional stakeholders (Sales, Aftersales, Finance, Marketing, HQ) to deliver integrated business outcomes

Key Performance Indicators (KPIs)

Accessory Per New Vehicle Registered: The percentage of new vehicle sales that include fitted accessories

Accessory Gross Margin:



Overall revenue and profitability generated through the national dealer network

Inventory Fill Rate & Stock Turn: Measures of supply chain efficiency and product availability

Dealer Satisfaction: Feedback from dealerships regarding support, training, and program effectiveness

Ideal Candidate Profile

Skills/Experience:

High-level commercial and financial acumen, strong supply chain demand planning, and the ability to negotiate effectively with suppliers and manufacturers

Technical understanding of product development guidelines and constraints including a reasonable level of technical aptitude

5-7 years' experience in an aftersales leadership role within an automotive OEM, importer or distributor workplace

Demonstrated experience across both operations and accessories/commercial programs, with a strong understanding of accessory business drivers and customer behaviour

Solid understanding of wholesale and retail accessory operations, pricing strategies and dealer support frameworks

Proven ability to manage end-to-end accessory lifecycle, including forecasting, procurement, pricing and performance optimisation

Experience managing 3PL partners, including SLA monitoring, performance feedback and escalation handling

Proficiency in ERP and DMS systems, with strong analytical capability to interpret data and drive business improvements

Experience driving dealer performance through structured programs, incentives and commercial frameworks

Excellent stakeholder management and communication skills, with the ability to influence both internal and external partners

Experience in building or scaling accessory operations in a new market or high-growth environment is highly desirable

Familiarity with Australian Consumer Law and warranty-related parts processes

Bachelor’s degree or above

Office, Transport & Others

Newly renovated modern office with electric adjustable sit-stand desks.

Only a 4-minute walk from Macquarie Park Metro station to our office, with easy driving access via A3, Epping Rd, and M2 nearby.

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📌 Accessory Manager (Automotive/OEM) (City of Sydney)
🏢 Geely Auto
📍 City of Sydney