Our client is an Australian-based company located in Cranbourne West, Victoria, that provides cutting-edge business and marketing solutions, helping clients strengthen their brand presence and achieve sustainable growth. The company values creativity, collaboration, and customer-focused strategies, delivering tailored solutions that drive measurable business results.

As the business continues to grow, they are seeking a Marketing Specialist to join their team and contribute to the development and execution of impactful marketing campaigns, digital initiatives, and brand-building activities in a energetic and collaborative environment.

The annual salary for this position is $80,000 to $90,000 plus superannuation.

Duties include:
Planning, developing and organising advertising policies and campaigns to support sales objectives.
Advising executives and clients on advertising strategies and campaigns to reach target markets, creating consumer awareness and effectively promoting the attributes of goods and services.
Coordinating production of advertising campaigns involving specialised activities, such as artwork, copywriting, media scripting, television and film production and media placement, within time and budget constraints.




Researching potential demand and market characteristics for current goods and services and collecting and analysing data and other statistical information.
Supporting business growth and development through the preparation and execution of marketing objectives, policies and programs.
Commissioning and undertaking market research to identify market opportunities for new and existing goods and services.
Advising on all elements of marketing such as product mix, pricing, advertising and sales promotion, selling, and distribution channels.
Creating, scheduling and publishing marketing content to social media platforms and websites.
Applying statistical modelling methods to determine the potential impact of pricing strategies on profitability.
Monitoring performance of initiatives, providing regular reporting and insights as required.
Analysing data from digital marketing campaigns and platforms.
Recommending updates to digital content to improve search engine metrics.

Qualifications:
Should have a bachelor's degree or higher qualification.
Must have at least five (5) years of relevant experience may substitute for the formal qualification.

Pay: $80,000.00 – $90,000.00 per year

Work Location: In person

📌 Marketing Specialist Cranbourne
🏢 Our Other
📍 Cranbourne