Marketing Coordinator – Part Time - 3 days a week
About Us
Australia's Golden Outback (AGO) is a Regional Tourism Organisation covering more than 50% of Western Australia, from dramatic outback landscapes in the Gascoyne Murchison, unique wildflowers in the Wheatbelt, history and heritage in the Goldfields, and pristine coastal escapes in Esperance.
This undiscovered region is full of authentic off the beaten track adventures.
We are a member based, not for profit organisation, working with regional stakeholders and the wider tourism industry to deliver innovative marketing campaigns to key target audiences, raising awareness of the region and driving visitation.
Australia's Golden Outback also implements Destination Development initiatives across the region to assist destinations and tourism operators.
About the Role
We're looking for an organised and enthusiastic Marketing Coordinator to join our small, passionate team in Perth WA.
In this wide-ranging role, you'll support the Marketing Manager in the delivery and development of our membership communications, marketing activities and campaigns.
This 3-day-per-week role offers the perfect balance for professionals seeking meaningful work with flexibility, whether you're looking for a better work-life balance, transitioning from corporate to purpose-driven work, or bringing your expertise to the tourism sector.
Reporting
This position reports primarily to the Marketing Manager of Australia's Golden Outback.
Key Result Areas and Duties
Marketing – General
Co-ordinate and implement marketing initiatives and activities
Co-ordinate the delivery and implementation of AGO's stand at the Perth Camping & Caravanning Show
Assist with the coordination of any photo & video shoots in region
Assist with the production of AGO's Holiday Planner
Create presentations and campaign reports as required
Work collaboratively with agencies and other suppliers as required
Digital Marketing
Update and maintain the organisation's website as required




Creating and scheduling consumer and member EDMs
Produce creative assets as required for use across digital platforms
Membership Administration
Liaise with members and potential new members on membership packages and other opportunities to maximise participation and increase engagement with Australia's Golden Outback.
Maintain regular communication with Australia's Golden Outback membership, including the delivery of regular newsletters and updates.
Work with the Marketing Manager to implement campaign buy-ins from members.
Work with accounts to raise invoices as required
Perform various administration duties as directed by the Marketing Manager & CEO.
Requirements of the Position (or Selection Criteria)
ESSENTIAL:
4+ years' experience in marketing
Experience creating lead generation campaigns in Mailchimp
Experience using all Microsoft 365 applications, teams and SharePoint filing systems
Experience with designing assets in Canva aligning with brand
Experience making simple website updates, knowledge of CMS systems and the backend of websites
Well-developed relationship building and stakeholder engagement skills
High level of written and verbal communication skills
Strong organisational skills and attention to detail with the ability to manage multiple projects efficiently and to prioritise competing commitments
Self-starter who is positive, energetic and results-driven
Experience in supporting the delivery of multichannel marketing campaigns.
DESIRABLE:
Tertiary qualifications in Marketing, Tourism Marketing or related fields
Technical skills: Microsoft Office suite, Teams all major Social Media platform
Knowledge of Australia's Golden Outback– the region, its attractions and the tourism industry
Practical experience in a travel or tourism-related field.
To Apply
Applications should be made via SEEK and include a cover letter addressing the key selection criteria and a current resume.
For any queries related to the role, please contact Tiffany Watson, Marketing Manager, Australia's Golden Outback, at ••••@goldenoutback.com
Applications close 5pm Monday 31 August ****

📌 Marketing Coordinator (Perth)
🏢 Australia's Golden Outback
📍 Perth