Account Manager
Location: Caringbah, NSW (Head Office)
Reports To: Customer Experience Manager

About PAL Lighting
PAL Lighting is a global leader in premium LED lighting and water feature solutions for the swimming pool, landscape, and architectural industries. With operations across Australia, the USA, and Asia, we pride ourselves on innovation, exceptional customer service, and building long-term partnerships with our customers.

Why Join PAL?
At PAL, you'll join a growing global business committed to innovation, quality and outstanding customer service. We invest in our people and provide opportunities for professional growth both in Australia and internationally.

Position Overview

The Account Manager is responsible for driving account retention, commercial growth and revenue generation across a portfolio of PAL Lighting customers (B2B and B2C).

You will

- Build and strengthen long-term customer relationships
- Manage and grow a portfolio of assigned accounts
- Identify and convert upselling, cross-selling, and current business opportunities
- Achieve revenue, margin, and account growth targets
- Serve as a trusted commercial partner to customers while ensuring they maximise value from PAL's products and services

We are seeking a commercially driven, relationship-focused professional with a passion for sales, business development, and delivering outstanding customer experiences.

Key Responsibilities

Account Management & Relationship Development

- Manage a portfolio of B2B and key B2C customer accounts
- Build trusted relationships with decision-makers and key stakeholders
- Conduct regular account reviews to strengthen partnerships and identify growth opportunities
- Maintain a deep understanding of customer businesses, goals, and future requirements

Revenue Growth & Business Development

- Identify and execute upselling, cross-selling, and account expansion opportunities
- Develop and manage account growth plans aligned with revenue objectives
- Proactively generate new opportunities within existing accounts
- Support lead generation and business development initiatives where required




- Achieve individual sales, revenue, and margin targets

Customer Retention & Commercial Performance

- Protect and grow recurring revenue across the account portfolio
- Identify and mitigate account risks that may impact retention or revenue
- Drive customer loyalty through proactive relationship management and value creation

Sales Pipeline & Opportunity Management

- Manage sales opportunities through the full customer lifecycle
- Maintain an active pipeline of opportunities and account development activities
- Deliver accurate sales forecasts and revenue projections
- Ensure opportunities are progressed in a timely and professional manner

Customer Support & Internal Collaboration

- Act as the primary point of contact for assigned accounts
- Coordinate with internal teams to ensure customers receive exceptional service
- Assist with customer enquiries, order management, and issue resolution when required
- Collaborate across Sales, CX, Operations, and Marketing to achieve customer and commercial outcomes

Managing Up & Strategic Contribution

- Work closely with the CX Manager to identify growth opportunities, market trends, and commercial risks
- Provide proactive insights and recommendations based on customer feedback and sales data
- Escalate opportunities, challenges, and strategic account developments appropriately
- Contribute to initiatives that improve sales effectiveness, customer retention, and business performance

CRM & Performance Excellence

- Maintain accurate customer, opportunity, and pipeline data within our CRM
- Record customer interactions, account plans, and commercial activities
- Monitor account performance and proactively identify growth opportunities




- Contribute to continuous improvement of sales processes and account management practices

Skills & Experience

- 3+ years' experience in Account Management, Business Development, Internal Sales, or Customer Success
- Demonstrated success in retention, achieving sales and revenue targets
- Strong commercial acumen with a customer-centric approach
- Experience managing and growing customer portfolios
- Proven ability to identify and convert upselling and cross-selling opportunities
- Experience using CRM platforms
- Excellent relationship-building, negotiation, and communication skills
- Self-motivated, organised, and capable of managing multiple priorities
- Pool, lighting, electrical, construction, or related industry experience is advantageous

Personal Attributes

- Customer-first mindset
- Positive, resilient, and adaptable
- Confident communicator and negotiator
- Takes ownership and accountability for outcomes
- Confident to challenge the status quo and push boundaries with sound judgement
- Embraces mistakes as learning opportunities and continuously improves
- Open to constructive feedback, 360 feedback and committed to personal growth
- Proactive, solutions-focused, and self-motivated
- High attention to detail and commitment to quality
- Collaborative team player with strong relationship-building skills

What Success Looks Like

- Establishes strong relationships with key accounts within the first 90 days
- Develops comprehensive product and industry knowledge
- Consistently achieves revenue, margin, and account growth targets
- Successfully identifies and converts upselling and cross-selling opportunities
- Maintains high levels of customer retention and engagement
- Delivers accurate forecasting and pipeline management
- Builds a healthy pipeline of opportunities across the account portfolio
- Maintains accurate CRM records and sales activities
- Contributes to broader commercial growth initiatives across the business

Thank you for considering a career with PAL. We appreciate your interest and look forward to reviewing your application.

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📌 Account Manager (Sutherland)
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