Retail Manager – Luxury Bridal Flagship Jessica Couture | Sydney, Australia Lead Australia’s Next Luxury Bridal Destination

Jessica Couture is one of New Zealand’s leading luxury bridal houses, renowned for timeless craftsmanship, modern couture design, and an exceptional bridal experience.

As we expand into Australia, we are opening our flagship Sydney boutique—a destination designed to redefine luxury bridal retail.

We are looking for an experienced, passionate and commercially minded Retail Manager to lead this exciting new chapter.

This is not simply a retail management position.

You will be entrusted with building the culture, leading the customer experience, developing a high-performing team, and representing one of the bridal industry’s fastest-growing luxury brands.

If you are someone who thrives on creating unforgettable customer journeys, coaching exceptional people, and driving business performance, we would love to hear from you.

About Jessica Couture

Jessica Couture has become one of Australasia’s most recognised bridal brands, supplying premium bridal boutiques throughout Australia, New Zealand, the United Kingdom, Europe and North America.

Every gown is designed with an uncompromising commitment to craftsmanship, elegance and innovation.

Our Sydney flagship will become more than a boutique—it will serve as our Australian headquarters, showroom, training centre and the home of our luxury bridal experience.

About the Role

Reporting directly to the Founder and Head Office leadership team, you will oversee the daily operation of the Sydney flagship while delivering an exceptional experience for every bride who walks through our doors.

You will be responsible for growing the business, inspiring your team and ensuring Jessica Couture’s luxury standards are consistently upheld.

Key Responsibilities Leadership

- Recruit, train and mentor the Sydney retail team
- Build a positive, high-performance culture




- Lead daily operations and staff scheduling
- Conduct performance reviews and coaching
- Ensure all team members follow Jessica Couture’s service standards and SOPs

Luxury Customer Experience

- Deliver an exceptional bridal journey from first appointment through to collection
- Create memorable luxury experiences that exceed expectations
- Handle VIP appointments when required
- Resolve customer concerns professionally and confidently
- Maintain five-star service standards at every touchpoint

Sales & Commercial Performance

- Achieve monthly sales targets and KPIs
- Maximise appointment conversion
- Increase average order value through styling and accessories
- Analyse sales performance and identify opportunities for growth
- Execute local marketing initiatives and events

Boutique Operations

- Manage boutique presentation to luxury retail standards
- Oversee stock management and sample inventory
- Ensure accurate ordering and administration
- Coordinate gown arrivals, collections and alterations
- Maintain operational efficiency across all boutique systems

Team Development

- Coach Bridal Stylists to become industry-leading consultants
- Deliver ongoing product and styling training
- Foster accountability, confidence and continuous improvement
- Lead by example on the showroom floor

Brand Representation

- Represent Jessica Couture with professionalism and elegance
- Build relationships with industry partners and wedding professionals
- Support trunk shows, fashion events and media opportunities
- Protect and elevate the Jessica Couture brand in Australia

About You





We’re looking for someone who combines commercial thinking with genuine passion for luxury retail.

You’ll ideally have

- 5+ years’ experience managing a premium retail environment
- Previous leadership experience
- Strong sales and people management skills
- Experience delivering luxury customer service
- Excellent organisational and problem-solving abilities
- Confidence making independent decisions
- Solid communication skills
- High attention to detail
- A natural sense of style and presentation
- Weekend availability

Experience within bridal, luxury fashion, jewellery or premium retail is highly regarded.

What Success Looks Like

Within your first 12 months you will:

- Build and lead a highly engaged retail team
- Establish Sydney as Australia’s flagship Jessica Couture boutique
- Consistently achieve sales and customer satisfaction targets
- Deliver an exceptional luxury bridal experience
- Become a trusted leader within the Jessica Couture business

Why Join Jessica Couture?

This is a rare opportunity to join a growing international luxury bridal brand during one of the most exciting periods of expansion.

You’ll have the opportunity to:

- Lead a brand-new flagship boutique
- Work directly with the Founder
- Influence the future of the Australian business
- Build and develop your own team
- Receive ongoing leadership and professional development
- Grow with an expanding international luxury brand

Employment Type

Full-time

Sydney, Australia

Weekend availability required

Competitive salary + performance incentives

Staff benefits and generous employee gown privileges

Apply Now

If you’re passionate about luxury retail, exceptional customer experiences, and building something truly special, we’d love to hear from you.

Please submit your resume together with a cover letter telling us why you would be the perfect person to lead the Jessica Couture Sydney Flagship.

📌 Retail Store Manager (Sydney)
🏢 Jessica Couture Group
📍 Sydney