The Sales Representative plays a key role in driving revenue and business growth in the hire and sales of construction equipment. This position is responsible for developing strong relationships with clients, identifying new business opportunities, and implementing sales strategies that enhance market share and profitability.

Key Responsibilities:

Identify and pursue opportunities for dry hire asset rentals and equipment sales

Develop and maintain strong relationships with new and existing clients

Understand client needs and provide tailored equipment hire and sales solutions

Collaborate with suppliers and logistics teams to ensure timely delivery and best terms

Prepare and execute sales strategies to meet and exceed performance targets

Monitor market trends and competitor activity to identify areas for growth

Maintain accurate records of client interactions, quotes, and sales activity through a dedicated CRM system (Hub Spot & Syrinx).

Deliver exceptional customer service and after-sales support to drive retention

Represent the business professionally in all client and supplier interactions

Key Selection Criteria:

Proven track record in sales, preferably within construction equipment or a related industry

Excellent verbal and written communication skills.

Self-motivated with a high level of energy and a results-driven mindset

Comfortable with cold outreach.

Strong interpersonal,



communication, and negotiation skills

Demonstrated ability to create, manage and grow client relationships

A proactive, goal-oriented mindset with a focus on outcomes

Excellent time management and organisational skills

Customer-focused attitude with a commitment to service excellence

Experience in dry hire equipment sales or rental

Knowledge of construction and earthmoving equipment

Experience in a sales, business development, or customer-facing role. B2B experience a plus

Familiarity with CRM systems and sales reporting tools

Personal Attributes:

Self-motivated and driven to achieve results

Confident, professional, and resilient in a fast-paced environment

Robust problem-solving ability and attention to detail

Team player who collaborates effectively across departments

Competitive base salary with commission/incentive structure

Fully expensed company vehicle

Full technology package

Career development opportunities within a growing company

Supportive and energetic team culture

Exposure to a fast-growing sector in construction and machinery hire

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📌 Sales Representative (Canberra)
🏢 HEXhire
📍 Canberra