At Tracksuit, we’re building the world’s most loved brand‑tracking platform - easy on the surface, scientifically responsible underneath. As we scale globally, the stakes get higher: more brands, more markets, more scrutiny, more ambition. To meet that moment, we’re expanding our Research Governance function and looking for a Principal Measurement Scientist to become the intellectual engine of our measurement system.

This is not a typical “research role”. It’s a Principal Investigator position in the truest academic sense; defining the scientific agenda, designing the programme, and producing the evidence base that underpins how Tracksuit measures brand health.

If you’re an academically trained measurement scientist who loves hard questions, rigorous validation, and the psychology of how humans respond to surveys at scale, this is your playground.

Why this role exists





Tracksuit’s methodology has grown rapid and served us well - but now we’re operating in more markets, under greater partner scrutiny, and with increasingly ambitious product goals. To keep pace, our measurement foundations must be academically defensible, not just commercially convenient.

Your mission: Reviewing and rationalising the rigour of our current tracking, then build the forward looking, multi‑year measurement science programme that answers the hardest questions about how brand tracking should work. You’ll define the investigations, design the tests, partner with Survey Ops and Data Science, interpret the findings, and build the scientific backbone that Marketing Science, Product, and Governance rely on.

You’re not handed a roadmap. You write it.

📌 Principal Measurement Scientist Sydney
🏢 Tracksuit
📍 Sydney