Field Marketing Manager, AUNZ at Stripe.
About the role
In this pivotal role, you will spearhead marketing efforts throughout Australia and New Zealand, aiming to enhance brand visibility and drive business growth. Your primary focus will be on implementing regional strategies that align our payment solutions with the unique requirements of local businesses. This position offers an exciting opportunity to shape marketing initiatives that resonate with diverse audiences across the AUNZ region.
Key facts
Location: Sydney Engagement: Full-time Team: Marketing
What you'll do
Develop and implement targeted field marketing campaigns specifically designed for the Australian and New Zealand markets, ensuring they align with local business dynamics.
Work closely with sales teams to create a robust pipeline and support initiatives aimed at acquiring new customers.
Organize and oversee regional events, webinars, and partner marketing efforts to enhance engagement and brand presence.
Monitor and analyze performance metrics to assess the effectiveness of marketing investments and ensure they yield significant business results.
Tailor global messaging to fit the cultural and industry-specific contexts of local audiences, enhancing relevance and impact.
Collaborate with product teams to ensure that marketing strategies are aligned with product launches and updates, maximizing outreach and engagement.
Conduct market research to identify trends and opportunities within the AUNZ region, informing future marketing strategies.
Build and maintain relationships with key stakeholders, including partners and industry influencers, to amplify marketing efforts.
Create compelling content for various marketing channels,
including digital, social media, and traditional platforms, to drive brand awareness.
Manage budgets for marketing initiatives, ensuring efficient allocation of resources to maximize return on investment.
Provide regular reports and insights to senior management on campaign performance and market trends, facilitating data-driven decision-making.
Foster a culture of collaboration and innovation within the marketing team, encouraging creative approaches to problem-solving and campaign execution.
Requirements
Demonstrated experience in field or regional marketing, preferably in the B2B technology or fintech sectors, showcasing your ability to drive results.
In-depth knowledge of the business landscape in Australia and New Zealand, including key players and market dynamics.
Exceptional project management skills, with the ability to juggle multiple initiatives while ensuring meticulous attention to detail.
Strong verbal and written communication skills, enabling effective collaboration with cross-functional teams, including sales and product development.
Proven ability to analyze data and derive actionable insights to inform marketing strategies and improve performance.
A proactive and results-oriented mindset, with a passion for driving growth and innovation in marketing initiatives.
Nice to have
Experience with marketing automation tools and CRM systems, enhancing your ability to streamline marketing processes.
Familiarity with event management software, allowing for efficient planning and execution of marketing events.
Previous experience in a fast-paced startup environment, demonstrating adaptability and a willingness to embrace change.
Knowledge of digital marketing trends and best practices, particularly in the context of the fintech industry.
A network of contacts within the AUNZ business community, providing valuable connections for partnership opportunities.
Skills & tools
Proficient in using marketing automation platforms to manage campaigns and track performance.
Familiarity with CRM software to manage customer relationships and sales pipelines effectively.
Competence in event management tools for organizing and executing successful marketing events.
Strong analytical skills for data analysis and reporting, enabling informed decision-making based on performance metrics.
Practical notes
Stripe is committed to providing equal employment opportunities and will make accommodations for candidates with disabilities or specific needs throughout the hiring process.
If you require assistance with your application or encounter technical issues, please reach out to .
For requests regarding accommodations during the hiring process, contact .
This role presents a unique opportunity to make a significant impact on Stripe's presence in the AUNZ region, driving both brand awareness and business growth through creative marketing strategies.
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📌 Field Marketing Manager, Aunz (Sydney)
🏢 Stripe
📍 Sydney