Content & Experience Marketing Executive
At Tasman Holiday Parks, we are creating unforgettable holiday experiences across some of Australia's and New Zealand's most spectacular destinations.
As one of the fastest growing tourism and accommodation businesses in the region, we're looking for an energetic and creative Content & Experience Marketing Executive to help tell our story and bring our brand to life.
If you are equally comfortable behind a camera, rolling out engaging park experience campaigns, and developing engaging social content that drives commercial results, we would love to hear from you.
This is a unique opportunity to combine creativity, travel, storytelling and marketing strategy in one exciting role.
About the Role
Reporting to the Marketing Manager, you will play a key role in creating compelling content and delivering marketing initiatives that strengthen our brand, enhance guest experiences and drive visitation across our portfolio of holiday parks.
Working closely with operational teams, agency partners and the wider marketing team, you will capture authentic stories, develop engaging campaigns and help deliver memorable guest experiences that connect with our audiences.
This hybrid role can be based within reasonable commuting distance of either our Hamilton, Queensland Support Office or our Surry Hills, Sydney Support Office 3 days per week with 2 days WFH.
What You Will Be Doing
Bring the Tasman Holiday Parks brand to life through engaging content, memorable guest experiences and collaboration with teams across Australia and New Zealand, travelling, creating and making a genuine impact every day.
Key Responsibilities
Develop and execute engaging social media content and campaigns.
Travel throughout Australia and New Zealand capturing authentic guest experiences
Coordinate professional photography and videography shoots
Create compelling content across social, digital and marketing channels
Manage influencer and content creator partnerships




Deliver local area marketing campaigns that support park performance
Assist with guest experience and brand initiatives across the business
Work with creative agencies to deliver high-quality marketing assets
Partner with park teams to bring local marketing opportunities to life
Gather guest insights to continually improve our marketing and guest experience
Help maintain our website imagery and digital content library
You will also be comfortable travelling approximately every 4–6 weeks, with trips typically lasting 8–10 days, visiting our parks throughout Australia and New Zealand.
About You
Around 3+ years' experience in marketing, tourism, hospitality or travel
Bachelor's qualifications in Marketing, Tourism, Business or a related field
Strong project management and organisational skills
Excellent written communication and storytelling ability
Confidence managing multiple projects simultaneously
Experience working with creative agencies or external suppliers
A commercially minded approach to marketing
A passion for travel, tourism and creating memorable customer experiences
A collaborative style and the ability to build relationships across diverse teams
Why Join Us?
Wherever we may be, one thing unifies Tasman Holiday Parks.
It is our commitment to delivering our Tasman Promise.
You will be joining a growing, driven and passionate team who truly value input and feedback from our team members.
Competitive compensation package, annual bonus program and benefits
Hybrid working arrangements; 2 days in office, 3 days WFH
Opportunity to travel throughout Australia and New Zealand, staying at our beautiful Parks
Ongoing opportunities for growth and professional development
Generous staff accommodation discounts - across both AU and NZ!
Ability to work with one of the region's fastest growing tourism businesses
Employee Wellness and Rewards and Recognition Programs
Tasman Holiday Parks is an equal opportunity employer.
We celebrate diversity and are committed to creating an inclusive setting for all team members.
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📌 Content & Experience Marketing Executive (Queensland)
🏢 Tasman Holiday Parks
📍 Queensland