Ever enjoyed a delicious dim sim at your local pub or a crispy spring roll from your favourite takeaway? Chances are: it was made by
Hakka
.
For over 40 years, Hakka has been a leader in Australia's Asian food category. From iconic
spring rolls, dim sims and dumplings
to a growing range of Asian ready-to-serve favourites, our brands including
Hakka, Vinaco and Chung Yuen
are trusted by customers across retail, foodservice and commercial channels nationwide.
WHO WE ARE
Ever enjoyed a delicious dim sim at your local pub or a crispy spring roll from your favourite takeaway? Chances are: it was made by
Hakka
.
For over 40 years, Hakka has been a leader in Australia's Asian food category. From iconic
spring rolls, dim sims and dumplings
to a growing range of Asian ready-to-serve favourites, our brands including
Hakka, Vinaco and Chung Yuen
are trusted by customers across retail, foodservice and commercial channels nationwide.
THE OPPORTUNITY
Ready to take your foodservice sales career to the next level?
We're looking for an energetic and driven
Area Sales Representative
to grow our presence across
VIC & TAS
. This is an exciting opportunity for someone with foodservice sales experience who wants to expand beyond end‐user selling and develop their skills in distributor and key account management.
You'll take ownership of your territory, build strong customer relationships, win new business, and help put Hakka products on more menus across Australia.
WHAT YOU'LL DO
Reporting to the
Foodservice Sales Manager (VIC/TAS)
, your responsibilities will include:
Building strong partnerships
with foodservice
end users
including pubs, clubs, restaurants, caterers, universities, hospitals and other HORECA customers




Developing productive relationships with
foodservice distributors
Identifying and converting new business opportunities while growing existing accounts
Conducting product demonstrations
, menu presentations, tastings and trade events
Training customers on
product preparation, application and key selling features
Managing your territory to deliver sales growth and market penetration targets
ABOUT YOU
You are passionate about food, enjoy building relationships and thrive in a customer-facing environment.
To be successful, you'll have:
Minimum 2 years Foodservice Sales experience
Proven experience selling to foodservice end users
Solid prospecting, negotiation and closing skills
A desire to progress into key account and distributor management
Excellent organisational and time management skills
Confidence presenting and cooking food products for customers
Ability to handle and present pork and beef products
A valid VIC Driver's Licence and willingness to travel throughout your territory
WHAT'S IN IT FOR YOU?
Clear career pathway into Key Account and Distributor Management
Join a well-established Australian market leader
Competitive salary package plus performance incentives
Fully maintained company vehicle and fuel card
Genuine ownership of your territory and customer base
Ongoing training, coaching and professional development
Generous staff discounts across our product range
Supportive team culture and opportunities for long-term growth
READY TO JOIN US?
If you're passionate about food, love building customer relationships and want to grow your career with one of Australia's leading food manufacturers, we'd love to hear from you.
The successful candidate will be required to complete a National Police Check and Driving History Check.
#J-*****-Ljbffr

📌 Area Sales Representative (Vic/Tas) (Victoria)
🏢 Hakka
📍 Victoria