Courtney Brands is home to much-loved Australian ecommerce brands including Hippo Blue and Popic.

Hippo Blue creates personalised products that bring joy and creativity to children's everyday lives - from lunchware and drink bottles to name labels, backpacks and accessories that help families stay organised.

Popic helps customers preserve life's most meaningful moments through beautifully crafted photo products and personalised keepsakes designed to be treasured for years to come.

Our marketing team is collaborative, fast-paced and passionate about creating exceptional customer experiences. We combine creativity with data-driven decision making to deliver marketing that builds our brands, drives growth and helps millions of customers celebrate life's special moments.

About the Role

This is a hands-on role for someone with a passion for ecommerce and digital marketing who enjoys bringing structure, organisation and great ideas to a quick-moving marketing team.

Working closely with the Digital Marketing Manager, you'll help coordinate campaigns, support product launches, maintain our ecommerce experience and ensure marketing activity is delivered accurately and on time.

Working alongside specialists across Email Marketing, Google Ads, SEO, Organic Discovery and Content, you'll gain exposure to multiple areas of ecommerce marketing while developing a strong understanding of how each channel contributes to business growth.

While the role is primarily focused on coordination and execution, we're looking for someone who is curious, commercially minded and excited to build a long-term career in ecommerce marketing.

What You'll Be Doing

Ecommerce Marketing

Coordinate website updates across Shopify, including homepage content, collections, landing page updates, promotional messaging and merchandising.

Support new product and collection launches across multiple brands.

Work with the Digital Marketing Manager to review the ecommerce customer experience and identify opportunities to improve usability, merchandising and conversion





Maintain website content to ensure it is accurate, current and aligned with active campaigns.

Campaign Coordination

Prepare and maintain campaign documentation, ensuring marketing briefs, timelines and campaign requirements are accurate, complete and ready for execution.

Coordinate campaign assets, timelines, launch requirements and project deliverables to keep campaigns on track from planning through to execution.

Support channel owners by reviewing marketing copy across website, SEO, Google Ads and campaign assets to ensure consistency with campaign messaging, brand standards and customer experience.

Review creative and content against campaign objectives.

Complete quality assurance checks before campaigns go live.

Support the successful execution of campaigns across multiple marketing channels.

Marketing Operations

Support the day-to-day execution of ecommerce marketing operations across our brands.

Build and maintain marketing documentation, templates and operating procedures.

Support cross-functional marketing initiatives and business projects.

Identify opportunities to improve marketing processes, systems and team efficiency.

Assist with reporting preparation and marketing administration as required.

Marketing Contribution

Draft marketing copy for website content, promotional messaging and campaigns.

Support the organisation and coordination of marketing projects and priorities.

Contribute ideas during campaign planning and product launches.

Stay up to date with ecommerce and digital marketing trends, bringing new ideas and opportunities to the team.

About You





You'll thrive in this role if you're naturally curious, enjoy working collaboratively and are excited by the fast-paced world of ecommerce. You'll be joining a team that's passionate about building great retail brands, continuously improving the customer experience and finding better ways to market, grow and innovate.

We're looking for someone who shares that curiosity and excitement - someone who enjoys learning, contributes ideas, takes pride in their work and is eager to grow their skills alongside the business.

You'll ideally have:

Around 1-3 years' experience in ecommerce, digital marketing or a similar marketing coordination role.

A qualification in Marketing, Digital Marketing, Ecommerce, Communications or Business.

Experience working with Shopify or another ecommerce platform.

Strong written communication and copywriting skills.

Excellent organisational skills and attention to detail.

Ability to prioritise tasks and work across multiple projects in a fast-paced environment.

A proactive attitude and willingness to learn.

Experience with platforms such as Klaviyo, Meta Ads, Google Ads is advantageous but not essential.

Location & Work Requirements

Full time, office-based role located in Dandenong South, Victoria.

Standard working hours are Monday to Friday, 9:00am - 5:00pm.

Applicants must have full working rights in Australia.

A current driver's licence and reliable transport are required.

Strong communication skills, reliability and a collaborative approach are essential.

What We Offer

- The opportunity to build your career within a growing Australian ecommerce business.
- Hands-on experience across multiple areas of ecommerce and digital marketing.
- Work alongside a passionate team focused on building leading retail brands.
- Ongoing learning and development with opportunities to grow your skills and responsibilities over time.
- A collaborative, supportive and fast-paced team environment where your ideas are valued.

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📌 Ecommerce Marketing Coordinator (Dandenong)
🏢 Hippo Blue
📍 Dandenong