Most social media roles are scheduling jobs in disguise.
Someone hands you a calendar, you fill the slots, and nobody asks whether any of it worked.
This is not that.
Most social media roles are scheduling jobs in disguise.
Someone hands you a calendar, you fill the slots, and nobody asks whether any of it worked.
This is not that.
The core problem you will solve
We produce more raw material than we use.
Interviews, member stories, campaign videos, wins in the media.
Most companies let that sit in a folder.
The person we want looks at a 20-minute interview and sees three reels, a carousel and a week of posts, then opens the edit and makes them without being asked.
That takes two things.
Initiative, because nobody here will hand you a perfect brief.
And taste, because you need to know what looks good and sounds right before the data confirms it.
If you need a committee to tell you whether a design works or a caption lands, this is not the role for you.
Who we are
We enable the alternative to traditional unions, servicing the independent, apolitical professional associations that protect nurses, teachers, doctors and police officers at work.
Tens of thousands of members across Australia and Current Zealand trust us to have their backs.
Our paid ads engine is strong.
Our organic social needs to punch at the same weight,



and that is where you come in.
What your day looks like
Run our organic social accounts day to day, across every association and platform, so each one is consistently active, on-brand and worth following
Edit and cut video yourself, from short social clips to repurposed long-form content
Write the copy that goes with everything you make
Hand the winners to our paid team, because the best organic content becomes our next ad
Shape content around how each platform actually works, because a reel is not a TikTok and neither is a LinkedIn post
Watch what performs, kill what doesn't, and make more of what does
You will report to our Head of Marketing.
After a settling-in period you will have real ownership over our social presence, what gets made, and what gets retired.
Who you are
You are a strong marketer first and a content producer second.
You know how each platform works, from what stops a scroll on Instagram to what earns engagement on LinkedIn.
You edit video confidently and have good instincts for design and for words, with some real copywriting experience behind you.
Most of all, you act.
You spot the opportunity, cut the content, and ship it.
Please read our Vision here
#J-*****-Ljbffr

📌 Social Content Producer (Brisbane)
🏢 NPAA Services
📍 Brisbane