05 Aug
|
seek.com.au
|
Queensland
05 Aug
seek.com.au
Queensland
Turn our marketing spend into measurable revenue — own paid media, conversion and reporting.Narangba, QLD | Full-time or part-time (3–4 days considered) | $85,000 pro rata + super, with performance-based increasesPerformance Marketing SpecialistTurn our marketing spend into measurable revenue — own paid media, conversion and reporting.Narangba, QLD | Full-time or part time (3–4 days considered) | $85,000 pro rata + super, with performance-based increasesAbout usWe're an established, profitable B2C retail business selling big-ticket items online across Australia.
We're growing fast, and we're bringing our paid media in-house to take full control of how we grow.We have the creative side covered.
What we're missing is the person who makes it all perform.About the roleThis is a greenfield role you'll own outright — no agency layer, no handballing, just you, the data and the results.
You'll take the reins of a paid media budget currently around $50,000 per month and increasing, with a clear mandate to spend it smarter and scale it as the returns prove out.Our Marketing Director sets the direction and our Creative Lead produces beautiful content, photography, website and brochures.
Both are genuinely talented.
What we need now is someone who brings rigour, consistency and accountability to the numbers — the person who turns great creative into measurable leads and revenue.That's you.Reporting to the Marketing Director, you'll own every dollar of paid media and be accountable for the metrics that matter: cost per lead, conversion rate, ROAS and revenue.
You'll live in Google Ads, Meta Ads and our analytics, run a constant testing program across ads and landing pages, and bring structure and consistency to our marketing calendar.
When you recommend increasing spend, it'll be because the data says it will bring more leads and more revenue — and you'll show us exactly why.What you'll doOwn and optimise all paid media end to end — Google Ads (Search, PMax,
Display) and Meta Ads — across a $50k+/month budgetPlan and allocate the paid budget, and make clear, evidence-based recommendations to scale spend where the return justifies itRun a relentless testing program: ad creative and copy, audiences, bidding, landing pages and on-site conversion (CRO)Own website conversion performance and work with the Creative Lead to test and improve pagesBuild and maintain clear, honest reporting that gives leadership full transparency over spend, leads and revenueBring discipline and consistency to the marketing calendar — planning, deadlines and follow-throughTranslate data into plain-English insight and recommendations the leadership team can act onManage tracking and attribution (GA4, conversion tracking, pixels, product feeds)About youProven track record managing Google Ads and Meta Ads with real budget accountability — ideally in a considered-purchase or high-value product categoryGenuinely data-driven; you're happiest in an analytics platform or spreadsheet finding the signal in the noiseStrong grasp of conversion rate optimisation and landing-page testingDetail-obsessed and consistent — you finish what you start and you hit your deadlinesConfident presenting numbers and recommendations to a leadership teamComfortable working alongside creatives and translating their work into measurable performanceBonus: experience with GA4, Google Tag Manager, ecommerce/lead-gen tracking, feed management, and tools such as Metricool and KlaviyoWhat's on offer$85,000 pro rata + super, with performance-based increases as you prove the returnsFlexibility on hours — happy to make this a 3 or 4 day week for the right personA pivotal role with genuine ownership of budget and outcomes — your work directly drives revenueA profitable, established business with a premium product and a serious growth agendaThe chance to build our paid media function from the ground up, your wayDirect access to leadership and the ability to make an impact quickly
#J-*****-Ljbffr
📌 Performance Marketing Specialist (Queensland)
🏢 seek.com.au
📍 Queensland