At UpScale, we're a high-performance team on a mission to transform the trade industry across Australia and New Zealand.
Thousands of trade, service, and construction business owners work hard but stay stuck — buried in admin, unclear on their numbers, and unsure how to grow profitably.
We change that.
We give business owners a transparent roadmap, coaching, and accountability to build profitable, systemised companies that don't rely on them.
Our results speak for themselves:
1,200+ businesses coached across Australia & New Zealand
Average client growth of 207% within 12 months
The fastest-growing trade coaching company in Australia & New Zealand
At UpScale, we believe in high standards, ownership, and helping good people win.
If that resonates with you, you'll feel right at home.
The Role
We're looking for an Accounting Coach who combines strong financial expertise with the ability to guide and influence business owners.
This is a client-facing advisory role, not a traditional compliance accounting position.
You'll work directly with trade business owners, helping them understand their numbers, improve performance, and make better decisions.
You'll manage your own portfolio of clients, delivering 1:1 financial coaching, group sessions, and strategic guidance across profitability, cash flow, and business performance.
This role is ideal for someone who wants to move beyond spreadsheets and into real business impact, advisory, and coaching.
Location: Byron Bay or Gold Coast (Onboarding: 4 weeks in Byron Bay)
Who You Are
You have a solid foundation in commercial, management,



or business services accounting
Degree in Accounting, Finance, or related field
CPA or CA qualification highly regarded
3–5 years experience in a relevant accounting role
Strong understanding of P&L;, cash flow, and financial performance
Confident using Xero or cloud-based accounting systems (Xero certification highly regarded)
You can explain financial concepts in a simple, practical way
Strong communication and client relationship skills
Analytical, detail-oriented, and solutions-focused
Interested in business advisory, coaching, and helping business owners succeed
What You'll Do
Run 1:1 financial coaching sessions with business owners
Facilitate group training sessions on financial and accounting topics
Help clients understand their financial reports and key business metrics
Guide clients to improve profitability, cash flow, and financial systems
Review client financials and prepare insights before sessions
Track progress and hold clients accountable to financial goals
Communicate financial concepts in a clear, practical way
Work closely with the Head Coaching team to drive client outcomes
What Success Looks Like




Clients gaining clarity and confidence in their numbers
Measurable improvements in profit, cash flow, and financial control
Strong client relationships and high retention driven by results
Clients making better decisions backed by data
Becoming known as a coach who simplifies complexity and drives outcomes
Requirements
Degree in Accounting, Finance, or related field
CPA or CA qualification highly regarded
3–5 years experience in accounting, business services, or commercial roles
Strong knowledge of financial reporting and performance metrics
Experience with Xero or similar cloud accounting platforms
Excellent communication and client-facing skills
Strong analytical ability and attention to detail
Compensation & Benefits
Competitive salary + performance-based incentives
Hybrid working environment
Work directly with business owners and decision-makers
Develop skills in business advisory, coaching, and strategy
Join a supportive, high-performing team
Clear pathway for long-term growth within UpScale
UpScale Core Values
Strength.
Communication.
Action.
One of Us — A connected team becomes unstoppable
Own Your Sh*t — We take full responsibility, no excuses
Winner Winner — Every decision serves the client
Show Up — Be great, not valuable
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📌 Accounting Coach - Bookkeeper/ Bas Agent (Byron Bay)
🏢 UpScale Business Coaching
📍 Byron Bay