Senior Brand Manager - Cardio, Renal, Metabolic - New Product Launch
Join Boehringer Ingelheim at a pivotal moment to shape the future of obesity and metabolic health. This is a rare launch role, where you will play a key role in shaping the launch and commercialisation of Survodutide, a next-generation therapy with the potential to redefine patient outcomes.
Working in a dynamic, cross-functional environment, you will lead end-to-end brand strategy for a pre-launch and launch asset, translating insight into action and building a focused market entry strategy in a competitive and rapidly evolving market.
Given the importance of this launch, we are seeking a candidate who can thrive in ambiguity, shape the market, and build a brand from the ground up.
This role offers strong career progression, with the opportunity to step into a future leadership position and build and lead a high-performing brand team as the franchise grows.
The Opportunity
Join Boehringer Ingelheim at a pivotal moment to shape the future of obesity and metabolic health. This is a rare launch role, where you will play a key role in shaping the launch and commercialisation of Survodutide, a next-generation therapy with the potential to redefine patient outcomes.
Working in a dynamic, cross-functional environment, you will lead end-to-end brand strategy for a pre-launch and launch asset, translating insight into action and building a focused market entry strategy in a competitive and rapidly evolving market.
Given the importance of this launch, we are seeking a candidate who can thrive in ambiguity, shape the market, and build a brand from the ground up.
This role offers strong career progression, with the opportunity to step into a future leadership position and build and lead a high-performing brand team as the franchise grows.
Key Responsibilities
Launch & Brand Strategy




Lead development and execution of the end-to-end launch readiness (LR) for Survodutide in Australia
Build and implement Integrated Customer Plans (ICP) aligned to pre-launch and launch milestones
Develop segmentation, targeting and positioning strategies grounded in deep customer insight
Define value proposition and messaging across obesity and metabolic health stakeholders
Commercial Planning & Performance
Develop robust launch scenarios, and business cases (LR/ICP aligned)
Monitor brand performance and optimise investment based on ROI and market dynamics
Lead competitive intelligence to inform strategic decision-making in a fast-moving market
Cross-functional Leadership
Act as the central connector across Medical, Market Access, Sales, Regulatory, and regional teams
Lead agency partners to deliver best-in-class omnichannel campaigns
Support field force readiness, including value communication and customer engagement frameworks
Execution Excellence
Deliver high impact omnichannel campaigns, congress strategy, and customer engagement plans
Ensure all activities meet compliance, governance, and quality standards
Maintain strong operational discipline across budget, timelines, and delivery milestones
Your Profile
Experience & Capability
5+ years in pharmaceutical brand management, ideally with launch experience
Experience in obesity, diabetes, or cardio-metabolic disease strongly preferred
Proven success in pre-launch or launch environments,



including market shaping
Strong track record in strategic planning (ICP and launch readiness), forecasting, and performance delivery
Skills & Mindset
Highly analytical with the ability to translate data into clear commercial action
Strong stakeholder engagement skills, with the ability to influence cross-functional teams
Experience leading complex, multi-channel marketing programs
Entrepreneurial mindset with a passion for innovation, growth, and patient impact
You must have the right to live and work in this location to be considered for this opportunity.
Position Area
Human Pharma
Position Location
NSW
Organization
Boehringer Ingelheim
Schedule
Full time
Our Company
At Boehringer Ingelheim we develop breakthrough therapies that improve the lives of both humans and animals. Founded in **** and family-owned ever since, Boehringer Ingelheim takes a long-term perspective. Now, we are powered by 52,000 employees globally who nurture a diverse, collaborative and inclusive culture. We believe that if we have talented and ambitious people who are passionate about innovation, there is no limit to what we can achieve.
Why Boehringer Ingelheim?
With us, you can grow, collaborate, innovate and improve lives.
We offer challenging work in a respectful and friendly global working environment surrounded by a world of innovation driven mindsets and practices. In addition, learning and development for all employees is key, because your growth is our growth.
Boehringer Ingelheim is an equal opportunity global employer who takes pride in maintaining a diverse and inclusive culture. We embrace diversity of perspectives and strive for an inclusive environment, which benefits our employees, patients and communities.
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📌 Senior Brand Manager - Cardio, Renal, Metabolic - New Product Launch (Sydney)
🏢 Boehringer Ingelheim
📍 Sydney