Marketing & CRM ExecutiveFull Time Permanent
Participating in the premier Rugby League competition worldwide,Penrith Panthers Rugby League Club is on the search for a highlymotivated individual to take up the role of Marketing and CRMExecutive.
About The Role
Reporting to the Head of Marketing, Digital and Data, this rolewill drive commercial growth and fan engagement through thePanthers Digital Network, which reaches more than 1.4 millionsocial followers and an extensive opted-in email database. You willbe the club's CRM lead and responsible for building meaningfulconnections between the club and it's avid and casual fan baseacross Australia.
As Marketing & CRM Executive, you will:
Develop and optimise customer journeys through HubSpot(acquisition, welcome, retention, revenue generation,reactivation).
Execute campaigns for SMS, EDM and retargeting within HubSpotand the club's social channels.
Manage the digital campaign schedule for commercial partnerswithin the partnerships program.
Monitor fan engagement and commercially focused journeys withinHubSpot and the Digital Network.
Provide campaign analysis and reporting of direct marketingactivity.
Be the designated marketing contact for commercial departmentsas determined within the marketing team.
Manage multiple concurrent projects whilst adhering to specificdeadlines and;




Assist with other tasks as and when required of theposition.
About You
2-3 Years experience in executing marketing campaigns via a CRM(HubSpot, Salesforce etc).
Tertiary qualifications in marketing or communications.
Solid understanding of customer data and databasemarketing.
The ability to manage campaign calendars and ensuring timelydelivery
Ability to work independently and collaboratively as part of ateam and;
An understanding and interest in sport (advantageous).
Flexibility with working hours, including weekend work duringthe NRL season. The successful candidate will be required to workat Panthers home games throughout the season.
As part of the Panthers team, you'll enjoy:
40% discount at all Panthers-owned food outlets and freepost-mix while on shift
20% discount on Panthers merchandise and the pride of beingpart of a Premiership-winning team
Enjoy exclusive offers and discounts with a range ofaccommodation, retail, dining and entertainment providers.
Reward and recognition programs that celebrate outstandingcontributions
Purchased Annual Leave for eligible FT/PT employees to enjoygreater work-life flexibility
Staff social events and opportunities to connect with yourteammates
Free onsite parking.
Please note only shortlisted candidates will be contacted.
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📌 Marketing & Crm Executivefull Time Permanent (Sydney)
🏢 Panthers Group
📍 Sydney