Head of Commercial Excellence & Marketing
The Head of Commercial Excellence & Marketing is a strategic leadership position responsible for driving commercial performance, customer engagement, marketing excellence, digital transformation, and business growth across the organisation.
Working collaboratively with the Executive Team and Business Unit Leaders, this role develops and embeds best-practice commercial capabilities, delivers data-driven insights, enhances customer experience, and leads the company's marketing and digital strategy.
The role also oversees the corporate brand, website, social media presence, customer and supplier engagement initiatives, and strategic commercial projects, ensuring the business is equipped with the systems, processes and market intelligence required to achieve sustainable long-term growth.
About the Role
The Head of Commercial Excellence & Marketing is a strategic leadership position responsible for driving commercial performance, customer engagement, marketing excellence, digital transformation, and business growth across the organisation.
Working collaboratively with the Executive Team and Business Unit Leaders, this role develops and embeds best-practice commercial capabilities, delivers data-driven insights, enhances customer experience, and leads the company's marketing and digital strategy.
The role also oversees the corporate brand, website, social media presence, customer and supplier engagement initiatives, and strategic commercial projects, ensuring the business is equipped with the systems, processes and market intelligence required to achieve sustainable long-term growth.
Key Responsibilities
Sales Excellence & Commercial Capability -




Lead the continuous improvement of commercial performance across all business units.
Commercial Analytics & Business Intelligence -
Provide accurate, timely commercial insights to support executive decision making.
Customer Experience & Voice of Customer -
Develop customer-centric programs that strengthen long-term relationships.
Market Intelligence & Strategic Growth -
Support strategic business growth through market analysis.
Digital Enablement & AI -
Lead digital transformation initiatives that improve commercial effectiveness.
Strategic Projects & Commercial Excellence -
Lead business-wide initiatives that improve commercial performance.
Marketing & Brand Leadership -
Own the company's marketing function.
Website & Digital Presence -
Lead the organisation's digital presence.
Social Media & Corporate Communications -
Manage the organisation's external communications.
Skills & Experience Essential
8–10+ years' experience in Commercial Excellence, Sales Operations, Marketing, Strategy or Business Performance
Proven leadership experience in a commercial environment
Experience managing CRM platforms, preferably Salesforce
Strong commercial reporting and business analytics capability
Experience with Power BI or similar business intelligence platforms




Strong understanding of customer experience programs and Voice of Customer initiatives
Demonstrated success delivering strategic commercial projects
Experience developing sales capability and commercial processes
Excellent stakeholder engagement and influencing skills
Robust project management and change management capability
Desirable
Experience within B2B industrial, manufacturing, chemicals, distribution or technical industries
AI, automation and digital transformation experience
Marketing strategy and digital marketing leadership
Website development and SEO knowledge
Experience leading commercial transformation initiatives
Qualifications
Bachelor's Degree in Business, Marketing, Commerce, Science or related discipline
Qualifications in Sales, Marketing or Business Management
Additional training in Salesforce, CRM, Power BI, Project Management, Change Management, Digital Marketing or AI technologies is highly regarded
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Your application will include the following questions:
Which of the following statements best describes your right to work in Australia?
How many years' experience do you have as a Head of Commercial?
What's your expected annual base salary?
Do you have Experience within B2B industrial, manufacturing, chemicals, distribution or technical industries?
Demonstrated success delivering strategic commercial projects? if so please give me an example
Have you got experience with AI, automation and digital transformation experience?
Sydney NSW
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📌 Head Of Commercial Excellence & Marketing (Sydney)
🏢 @
📍 Sydney