Looking for an opportunity with an Australian industry leader?
This role is initially a 12-month parental cover and works with the Head of Marketing and Marketing Manager to develop and deliver the ANZ annual marketing plan and drive the end-to-end execution of the plan. This is a true in-house generalist role working across all marketing touchpoints with a strong focus on content development & copy writing. This role is supported by a Graphic Designer and an external media agency.
You will be responsible for:
Supporting the Head of Marketing and Marketing Manager to develop and execute our strategic plan and annual activities
Own the management of our franchisee local territory marketing support service focused on helping execute our franchisees local territory marketing initiatives
Lead the creative ideation, copywriting and production of marketing communications across multiple channels including ATL, social, digital, web, print and internal comms.
Oversee the output of the graphic designer to ensure campaigns and content produced are on brief and on brand
Own the social content plan and execution including the development and editing of basic social assets
Support with the implementation of SEO and AEO initiatives on the website




Oversee execution of marketing components of internal conferences and industry events including stands
Oversee the development of the monthly BAU report, competitive reviews and ad hoc post implementation reviews
Develop content for presentations to support Head of Marketing
Assist with the development of marketing schedules and calendars
Our Ideal Candidate has the following experience:
Proven marketing experience required
Experience working in franchise highly regarded
Experience with editing suite and design tools such as InDesign highly regarded
Our ideal candidate has the following capabilities:
Highly developed ability to work autonomously and problem solve
Exceptional interpersonal and communication skills
Solid creative development & copy writing ability
Ability to work to tightdeadlines and juggle competing priorities
Intermediate MS Office (Word, Excel, and PowerPoint)
As part of the publicly listed, internation Latham Group, our brand is growing and you will join an existing team to support the expansion.
We are proud to offer clear training and career development pathways, personal development options and employee benefits including monthly birthday recognition, team lunches, discounts, quarterly financial incentive recognition programs and more.
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📌 Marketing Specialist (Sydney)
🏢 Narellan Pools
📍 Sydney