fatsecret is looking for aContent Marketing Manager with a backgroundin nutrition or dietetics to join our Marketing team on a 9-month parental leave contract, with view to permanent.
This role is ideal for a nutrition professional who enjoys creating evidence-based nutrition and weight loss content and is looking to apply their nutrition expertise in a digital health environment. You'll work across content strategy and lifecycle marketing to educate and support millions of people around the world on their weight loss journey.
Key Responsibilities
Content Planning & Production
Research and write evidence-based nutrition and weight loss articles, guides and educational content.
Plan and manage a content calendar across our website, weekly newsletter, Premium Learning Center and in-app channels.
Review and edit content produced by other writers to ensure it is accurate, engaging and consistent with our brand voice.
Coordinate the translation, production and publishing of content across 24 languages.
Collaborate with the Performance Marketing Manager to plan content that supports organic growth.
Brief designers on the visual assets required to support content and campaigns.
Publish and maintain content across our websites, CMS and in-app marketing channels.
Lifecycle Marketing & Customer Communications
Plan and build automated user journeys that support onboarding, engagement and retention.
Create web,



email and in-app communications that educate users and encourage long-term engagement with the app.
Build and manage audience segmentation, campaign logic and personalised content within our marketing automation platform.
Monitor campaign performance and identify opportunities to improve engagement and user experience.
About You
Skills & Experience Required
Essential
Bachelor's degree in Nutrition or Dietetics.
2+ years experience working in nutrition, content or marketing.
Excellent written communication skills with the ability to translate complex nutrition concepts into engaging, easy-to-understand content.
Strong organisational skills with the ability to manage multiple projects and deadlines.
Excellent attention to detail and commitment to producing high-quality work.
Ability to work independently while collaborating effectively with cross-functional teams.
Highly Desirable
Experience developing lifecycle marketing campaigns or automated customer journeys.
Why Join fatsecret?
Hybrid work environment with two days in our Caulfield North office and three days working from home.
Annual professional development allowance to support your ongoing learning and career growth.
Work as part of a small, team-oriented team where your ideas and contributions have a real impact.
Active social committee that runs regular fun online and in-person events during the year for our team.
Access to the Premium fatsecret membership.
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📌 Content Marketing Manager (Nutrition) (Melbourne)
🏢 FatSecret
📍 Melbourne