New Business Development Manager (Engineering Software Sales-Manufacturing)
New Business Development Manager (Engineering Software Sales -Manufacturing)
Build new customer relationships. Solve complex engineering problems. Drive meaningful growth.
Central Innovation partners with leading manufacturers to modernise how they design, manage data, and operate engineering workflows. Our solutions sit at the core of Engineering 4.0 - enabling smarter design decisions, faster iteration, and measurable operational improvement.
We're hiring a
New Business Consultant
to expand our presence within the manufacturing sector by opening new customer relationships and shaping high‐value opportunities from first conversation through to close.
This role is focused on
new logo acquisition
and
market expansion
, working with customers who don't yet partner with Ci — or who haven't yet connected their challenges to the solutions we provide.
The Role
This is a consultative, solutions‐led sales role selling software solutions.
You'll work with engineering, operations, and leadership teams to understand their environment, uncover underlying problems, and position multi‐product solutions that deliver real operational and commercial value — not quick, one‐off transactions.
You will:
Develop and convert net‐new customer opportunities across the manufacturing sector
Translate engineering and operational challenges into compelling business outcomes (efficiency, quality, throughput, margin)
Lead discovery sessions, value workshops, demonstrations, and proof‐of‐concepts in collaboration with technical specialists
Build and execute a structured territory and pipeline strategy, focused on opportunity quality as much as volume
Represent Central Innovation in customer engagements, industry events, and partner interactions
Success in this role comes from




winning new customers and building well‐designed deals that stand up commercially and technically
.
How Success Is Measured
Revenue matters — but how it's created matters just as much.
You'll be accountable for new business revenue, driven by:
Strong discovery and qualification
Thoughtful & Challenging solution positioning
Deals that solve real customer problems and create long‐term value
This is not transactional selling. It's about building confidence, alignment, and commitment throughout the buying journey.
What You Bring
The role requires an experienced, self‐motivated sales qualified who not only understands, but applies sales strategy, methodology and tactics. You're well organised and hold yourself to high levels of accountability. Setting a high bar on professionalism, you hold high value "business discussions" at all levels. Adept at gaining access to the Executive and key decision makers, you can debate and influence with authority and credibility, challenging perceptions, proposing high value solutions, and winning business with proven sales methodology, such as MEDDPICC or Challenger.
This is not a transactional, discount‐driven, product‐sales role. The focus of this role is to sell solutions that incorporate Central Innovation's full suite of products and expert services with more complex high value OEM software such as the Dassault Systems SolidWorks ecosystem, Central Innovations own software offerings, bespoke Integrations and Software Development,



as well as Professional Services and Training.
You will own the numbers for your territory, developing and executing your own sales strategy, and where appropriate enlisting the services of your Presales and Product Experts, as well as the Central Innovation Executive to promote the full Central Innovation Experience. With full support from a great team and Executive, you thrive on developing new business.
Proven experience winning new business in software, SaaS, or technical solutions
A value‐based selling approach — you sell outcomes, not features
Confidence engaging with engineers, production leaders, and executive stakeholders
A structured, disciplined approach to pipeline creation and deal progression
Strong ownership mindset — you think and act like the owner of your territory
Highly regarded:
Experience selling into manufacturing, engineering, or industrial environments
Background in technical sales, sales engineering, or application engineering
Formal education in an engineering discipline
What's On Offer
The opportunity to sell high‐impact Engineering 4.0 solutions with demonstrable operational ROI
A role dedicated to new customer acquisition and market growth
Strong backing from technical specialists and solution experts
Competitive salary and uncapped performance‐based incentives aligned to sustainable growth
A culture that values urgency, preparation, judgement, accountability, and results
Bottom Line
This role is best suited to a
high activity individual
who enjoys
opening doors, uncovering problems, and designing solutions
— rather than managing an existing book of business.
If you're motivated by building new customer relationships, navigating complex sales, and creating meaningful commercial outcomes in a fast‐moving industry, we should talk.
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📌 New Business Development Manager (Engineering Software Sales-Manufacturing) (Victoria)
🏢 Central Innovation
📍 Victoria