Digital Marketing and eCommerce Coordinator
At
TPF
, we're a full-service creative and technology agency partnering with some of Australia's biggest and most recognised brands. We bring ideas to life by designing, producing, and delivering everything from branded merchandise and digital experiences to major activations and large-scale campaigns.
We're passionate about combining creativity, technology, and innovation to create memorable customer experiences. Our team is collaborative, quick-paced, and always looking for better ways to do things. If you're someone who enjoys variety, thrives in a fast-paced environment and loves that no two days are ever the same, we'd love to hear from you.
Role Summary
Are you passionate about digital marketing, eCommerce, and creating great online experiences? We are seeking a proactive and organised Digital Marketing & eCommerce Coordinator to play a key role in supporting the delivery of digital marketing, content, and eCommerce initiatives across owned and paid channels.
Working closely with the Digital & Marketing team, this role is responsible for coordinating digital campaigns, managing website content, and supporting online merchandising activities. The successful candidate will ensure high-quality execution, maintain brand consistency, and deliver an engaging online customer experience that supports business growth.
This is a fantastic opportunity for someone who enjoys variety, thrives in a collaborative environment and is keen to build their career while making a real impact.
Key Responsibilities
Content & Copywriting
Coordinate and execute content across websites, EDMs and social media platforms.
Write and proofread engaging copy for social media, EDMs, websites, product pages and digital campaigns.
Work with design team to produce content for campaigns.
Campaign Coordination
Support the execution of seasonal campaigns, product launches,



and promotional activity across paid advertising, EDMs, social media and website pages.
Support the posting of social media content across relevant platforms and monitor community engagement.
Ensure all campaign creative is accurate, on-brand, and aligned with marketing briefs.
Assist with digital advertising across Google and Meta, supporting campaign monitoring and reporting on performance metrics.
eCommerce Coordination
Support website merchandising, including product pages, imagery, pricing, tags, and content.
Coordinate website content updates, seasonal promotional changes and ongoing website maintenance.
Ensure product information is accurate, consistent and aligned with brand standards.
Coordinate product information and creative assets with internal teams and external stakeholders to support product launches.
Cross-Functional Collaboration
Work closely with Marketing, Sales, Account Management, Design, Product and Operations teams to deliver digital initiatives.
Liaise with Customer Service to support a positive online customer experience and assist in resolving online order enquiries.
Balance priorities while ensuring deadlines consistently achieved.
Skills & Experience
1-2 years' experience working in digital marketing, eCommerce or Marketing Coordination role
Experience managing website content on an eCommerce or CMS platforms
Experience working on campaigns across multiple channels including EDMs, paid advertising, websites, and social media




A good eye for design, with an understanding of how to create visually engaging and effective marketing campaigns.
Strong copywriting, editing and proofreading skills.
Experience with Meta Ads Manager and Google Ads.
Experience using Google Analytics.
Experience with Canva and/or Adobe Creative Suite.
Understanding of UX and UI principles.
Understanding of SEO best practices.
Experience working within retail, apparel, sporting goods, promotional products or eCommerce businesses.
Personal Attributes & Preferred Skills
We're looking for someone who:
Is passionate about digital marketing, eCommerce and delivering exceptional customer experiences.
Is highly organised, with the ability to prioritise multiple projects.
Has exceptional attention to detail and takes pride in producing accurate, high-quality work.
Is proactive, self-motivated and enjoys taking ownership of tasks from start to finish.
Is adaptable and thrives in a fast-paced environment.
Has solid problem-solving skills and can identify practical solutions to challenges.
Is analytical and enjoys using data and insights to improve digital performance.
Is creative, with an eye for engaging content and strong brand presentation.
Builds positive working relationships and communicates effectively with colleagues, suppliers and stakeholders.
Enjoys working collaboratively while also being confident managing their own workload.
Demonstrates a willingness to learn, embrace new technologies and continually improve.
Why Join TPF?
Work with Australia's leading sporting and lifestyle brands
Be part of a collaborative, growing and supportive team
Enjoy a varied role
Opportunities to learn, grow and develop your career
Modern office in the heart of Cremorne, great team culture, and exciting projects!
#J-*****-Ljbffr

📌 Digital Marketing And Ecommerce Coordinator (Melbourne)
🏢 TPF
📍 Melbourne