Job title
: Digital & eCommerce Specialist
Location
: Glendenning ***** NSW) or Stapylton *****, QLD)
About Steel Builders Group
Founded in ****, Steel Builders has grown into a trusted partner for builders, engineers, and certifiers across the Australian residential construction industry. In ****, we welcomed Network Steel to the group, combining two Australian-owned businesses with local manufacturing operations across New South Wales and Queensland.
Today, we're a team of more than 200 people focused on delivering quality steel solutions, exceptional customer service and continued growth.
About the Role
We're looking for a hands-on
Digital & eCommerce Specialist
to take ownership of our digital channels and help drive the next stage of our online growth.
Reporting to our Head of Marketing, you'll manage our two Shopify websites, optimise the online customer experience and bring our Google Ads management in-house. You'll play a key role in growing online revenue by improving website performance, managing paid media and ensuring our product catalogue is presented accurately and effectively.
This is an exciting opportunity to make a genuine impact within a growing business. You'll work as part of a small, cooperative marketing team alongside our Head of Marketing and offshore Graphic Designer, with the autonomy to own your portfolio and influence results. The role can be based in either
Brisbane
or
Sydney
.
Why Join Steel Builders Group?
Own the digital strategy across two established and growing Australian brands
Take full ownership of our Shopify websites and Google Ads function
Work directly with an experienced Head of Marketing in a collaborative, hands-on team




Have the autonomy to influence strategy, optimise performance and see the impact of your work
Enjoy opportunities for professional growth as the business continues to expand
Regular events: Quarterly BBQs, End of Year parties
Birthday leave – a paid day off to celebrate you (after probation)
Key Responsibilities
Manage and optimise two Shopify websites
Own website merchandising, product presentation and customer experience
Bring Google Ads and Google Shopping management in-house from our external agency
Manage and optimise paid campaigns to achieve ROAS and revenue targets
Maintain a large online product catalogue, ensuring products are accurate, engaging and easy to purchase
Monitor website and campaign performance using GA4 and provide actionable insights
Support the execution of social media content across LinkedIn, Facebook and Instagram
Brief creative requirements to our Graphic Designer
Produce regular performance reporting and recommendations for continuous improvement
About You
You'll be a proactive digital marketer who enjoys taking ownership, analysing performance and finding ways to improve results.
3-4 years' experience in digital marketing or eCommerce
Strong hands-on Shopify experience
Experience managing Google Ads, Google Merchant Centre and Google Shopping
Strong understanding of GA4 and website analytics
Experience managing large online product cataloguesStrong analytical skills with the ability to translate data into action
Excellent communication and stakeholder management skills
Experience with Meta Ads.
Experience within the construction, manufacturing or building products industry.
#J-*****-Ljbffr

📌 Digital & Ecommerce Specialist (Sydney)
🏢 Steel Builders
📍 Sydney