06 Aug
|
Dendy Cinemas
|
Inner West Council
06 Aug
Dendy Cinemas
Inner West Council
Type: Full-Time, Fixed-Term (12-Month Contract)
Reports To: Marketing and Media Manager
About Dendy Cinemas
Dendy Cinemas is one of Australia's leading independent cinema groups, known for celebrating the art of film. We're passionate about storytelling, championing diverse cinema, and creating unforgettable experiences for our audiences. Agile and fast-moving, we're committed to being bold, innovative and creative, from curating exclusive content to building meaningful customer relationships.
About the Role
We're looking for a highly organised, detail-oriented Marketing Executive - Digital to join our Marketing team.
This role is perfect for someone who enjoys the operational side of digital marketing and takes pride in ensuring every customer touchpoint is accurate, engaging and delivered on time. You'll play a key role in maintaining the Dendy website, coordinating email marketing campaigns, and supporting digital communications that drive audience engagement and ticket sales.
Working closely with the wider Marketing team, you'll help bring film releases, promotions, events and customer offers to life across multiple digital channels.
If you're passionate about digital marketing, love film, and thrive in a quick-paced environment where no two days are the same, we'd love to hear from you.
Note: This is a 12-month fixed-term contract based at our Newtown Head Office on vibrant King Street.
Key Responsibilities
1. Website Management
- Manage the representation of films across the Dendy website, including film setup, scheduling, imagery, trailers and content updates.
- Maintain and update homepage content across all cinema locations to ensure campaign requirements are delivered accurately and on time.
- Create and update event, promotion and offer pages to support marketing initiatives.
- Maintain key website content including Gifting, Premium, Functions and other customer information pages.
- Monitor website functionality and troubleshoot issues with relevant internal and external stakeholders.
- Drive improving the online customer experience through testing, recommendations and content enhancements.
- Monitor website performance and provide insights and recommendations to improve engagement and conversion metrics.
2. Email Marketing
- Coordinate and execute eDM campaigns in line with the marketing calendar.
- Brief creative assets and content requirements within agreed timelines.
- Build and schedule email campaigns, including copywriting, proofing, subject line development and testing.
- Manage campaign approvals with marketing and cinema stakeholders.
- Ensure all campaigns adhere to brand standards and quality control processes.
- Track and report on campaign performance, including open rates, click-through rates, conversions and engagement metrics.
- Provide recommendations to optimise future campaigns and customer communications.
3. Loyalty & Customer Communications
- Contribute to the ongoing Dendy Club and loyalty-related communications and campaigns.
- Support the implementation of customer retention and engagement initiatives.
- Take ownership of maintaining customer-facing digital assets and communications across relevant platforms.
- Collaborate with the wider Marketing team on campaign planning, film releases, promotions and digital projects.
- Contribute to team meetings, planning sessions and brainstorming activities.
- Assist with presentations, reports and marketing administration as required.
- Participate in office-wide initiatives and shared responsibilities.
- Perform other duties as required in line with business needs.
What You'll Bring
- 1-2 years' experience in a marketing, digital marketing or communications role.
- Tertiary qualifications in Marketing, Communications or a related discipline highly regarded.
- Experience managing cinema operating systems (such as INDY), integrated CRM databases, website content management systems, and marketing automation tools (e.g. Customer.io)
- Excellent written communication and copywriting skills.
- Strong attention to detail, copywriting and the ability to proof content accurately.
- Well-developed organisational and time management skills with the ability to manage multiple projects and deadlines.
- Analytical skills with the ability to interpret campaign performance data and make recommendations.
- Strong interpersonal skills and the ability to collaborate effectively across teams.
- Intermediate to advanced proficiency in Microsoft Office, including Word, Excel and PowerPoint.
- A genuine passion for film, cinema and entertainment.
Why Join Us?
- Join one of Australia's most respected independent cinema brands.
- Be part of a passionate team dedicated to film, storytelling and audience experiences.
- Gain hands-on experience across digital marketing, customer engagement and campaign delivery.
- Work in a collaborative and creative environment where your ideas are valued.
- Enjoy the opportunity to contribute to exciting film releases, festivals, events and promotions.
- Based at our Newtown Head Office on vibrant King Street, where creativity and cinema come together.
How to Apply
Apply with your resume and a short cover letter to
- Tell us why you're interested in the role and what excites you about working with Dendy Cinemas.
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📌 Digital Marketing Executive (Inner West Council)
🏢 Dendy Cinemas
📍 Inner West Council