06 Aug
|
Real Deal Property
|
Williamstown
06 Aug
Real Deal Property
Williamstown
Real Deal Property is looking for an ambitious Content & Growth Manager to help build one of Australia's leading property investment brands.
This is not your typical marketing role.
We're not looking for someone to simply manage social media or schedule posts. We're looking for someone who wants to take ownership of our content, marketing and growth initiatives and play a genuine role in scaling a rapidly growing business.
Working directly with the Directors, you'll be responsible for building and managing our content and marketing engine. You'll plan, film and produce engaging content, manage paid advertising, develop new campaign ideas, analyse performance and continually improve the way we generate qualified investor enquiries.
This is a hands‑on role where no two days are the same. One day you could be filming a client success story or a heading to QLD to film out of our Broadbeach Office, the next you'll be planning content with the Directors, launching Meta advertising campaigns, reviewing campaign performance, or developing new marketing initiatives to improve lead generation and business growth.
You’ll have the autonomy to bring new ideas to the table, test creative concepts, challenge existing processes and make a real commercial impact. If you can demonstrate that an idea grows the business, you’ll be encouraged to run with it.
About the Role
Real Deal Property is looking for an ambitious Content & Growth Manager to help build one of Australia's leading property investment brands.
This is not your typical marketing role.
We're not looking for someone to simply manage social media or schedule posts. We're looking for someone who wants to take ownership of our content, marketing and growth initiatives and play a genuine role in scaling a rapidly growing business.
Working directly with the Directors, you'll be responsible for building and managing our content and marketing engine. You'll plan, film and produce engaging content, manage paid advertising, develop new campaign ideas, analyse performance and continually improve the way we generate qualified investor enquiries.
This is a hands‑on role where no two days are the same.
One day you could be filming a client success story or a heading to QLD to film out of our Broadbeach Office, the next you'll be planning content with the Directors, launching Meta advertising campaigns, reviewing campaign performance, or developing new marketing initiatives to improve lead generation and business growth.
You’ll have the autonomy to bring new ideas to the table, test creative concepts, challenge existing processes and make a real commercial impact. If you can demonstrate that an idea grows the business, you’ll be encouraged to run with it.
In this role you’ll take ownership of:
Content Production
- Planning, filming and coordinating high‑quality short and long‑form content.
- Capturing property inspections, client success stories, office culture, educational content, podcasts, lifestyle content and behind‑the‑scenes footage.
- Working closely with the Directors to identify new content opportunities and maintain a consistent publishing schedule.
Marketing & Growth
- Managing and optimising Meta advertising campaigns while supporting Google and YouTube initiatives.
- Developing campaign ideas, creative concepts, lead magnets and marketing strategies that generate qualified investor enquiries.
- Continually testing new offers, messaging, hooks and creative to improve campaign performance and reduce acquisition costs.
Brand Development
- Building monthly content calendars and coordinating filming schedules.
- Maintaining consistent branding and messaging across all platforms.
- Identifying opportunities to grow our audience, strengthen our brand and increase engagement.
Performance & Optimisation
- Monitoring campaign performance using business‑focused metrics such as lead generation, booked appointments, conversion rates, return on ad spend and marketing‑attributed revenue.
- Analysing results,
reporting on performance and implementing improvements based on data rather than assumptions.
About You
You’ll be someone who combines creativity with commercial thinking. You enjoy solving problems, testing ideas and taking ownership of your work. You’re organised, proactive and motivated by building something meaningful rather than simply completing tasks.
You’ll be confident working independently, comfortable collaborating directly with business owners and genuinely excited by the opportunity to help build one of Australia’s fastest‑growing property investment brands.
Most importantly, you think like a business owner. You don’t wait to be told what to do—you identify opportunities, bring forward ideas and take pride in helping grow the business.
This role offers genuine long‑term career progression. As Real Deal Property continues to grow, you’ll have the opportunity to help build and lead our internal marketing department, making this an ideal opportunity for someone who wants to grow into a senior leadership role over time.
Performance Incentives & Career Growth
We believe great performance should be rewarded.
This role includes a competitive salary, superannuation and a performance incentive structure that is directly aligned with the growth of the business. As Real Deal Property grows, so will your earning potential.
Your incentives will be based on meaningful business outcomes—not vanity metrics. We’re looking for someone who wants to think like an owner, take pride in the results they create and share in the success they help build.
This is more than a job—it's an opportunity to play a key role in building one of Australia's leading property investment brands. If you’re ambitious, commercially minded and excited by the prospect to make a genuine impact, we’d love to hear from you.
Please note: This is not an entry‑level position. We’re looking for someone with a proven track record in content creation and digital marketing who can demonstrate real business outcomes. If you don’t have hands‑on experience producing high‑performing content, managing marketing campaigns and driving measurable growth, this role is unlikely to be the right fit.
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📌 Content and Growth Manager (Williamstown)
🏢 Real Deal Property
📍 Williamstown