Product Manager - Marketing Technology at Canva. About the role Canva is seeking a product manager to join our Marketing Technology group for a 6-month fixed-term contract.
- Manage the delivery of the Goals Platform, focusing on digital experiences and data visualization for pilots in Wollongong and the United States.
- Improve B2B web experiences, specifically the pricing page, by running experiments to increase conversion and clarify value for enterprise customers.
- Collaborate with engineers, designers, marketers, and analysts to launch projects from scoping through to final iteration.
- Prioritize tasks and make trade-offs to keep projects on schedule.
- Use quantitative and qualitative data to identify opportunities and measure the impact of recent features.
- Execute A/B testing and conversion rate optimization to boost engagement across web properties.
- Communicate progress and strategy to senior stakeholders.
Requirements
- Proven experience as a Product Manager, specifically within digital marketing, websites, or CMS environments.
- Demonstrated success in growth, experimentation, and conversion rate optimization.
- Ability to analyze data independently to inform product decisions.
- Experience managing B2B or SaaS web projects, such as lead capture or pricing pages.
- Strong communication skills with the ability to build rapport with cross-functional teams.
- Self-sufficient work style with a focus on immediate delivery and execution.
Skills & tools
- A/B testing and experimentation platforms
- Data analysis tools
- AI-assisted workflows for research and execution
- Web and CMS management
Practical notes
- This is a fixed-term contract with no possibility of extension.
- Interviews are conducted virtually.
- Please include your pronouns and any requirements for reasonable adjustments during the interview process in your application.