Job Title: Business Development Associate

Department: Sales and Operations

Reports To: Commercial Director

Employment Type: Full-Time

Role Focus: New Business, Account Growth and Project Pipeline

Salary: $120k base + car + super + commission

Job Title: Business Development Associate

Department: Sales and Operations

Location: Zest Image, Ricketts Rd, Mt Waverley (Onsite)

Reports To: Commercial Director

Employment Type: Full-Time

Role Focus: New Business, Account Growth and Project Pipeline

About Zest Image

Zest Image is a creative production company specialising in the delivery of brand messaging and signage solutions through design, print, manufacturing and installation for the retail marketing and major events sectors. Service, ingenuity, innovation, creativity and trust drive this dynamic end-to-end solutions business. Our strength lies in our ability to make the complex seem simple and provide unique and powerful brand experiences that connect, inspire and leave a lasting impression.

Position Summary

The Business Development Associate is responsible for developing new business and supporting growth across Zest Image's end-to-end creative production, signage, wayfinding, retail display, brand activation and major event delivery services. The role focuses on identifying, qualifying and converting opportunities with retail brands, agencies, corporate clients, event organisers, venues, government bodies and project stakeholders who require design-led signage, print, manufacture and installation.

The role manages the sales process from prospecting and client consultation through to solution scoping, estimating support, proposal coordination, negotiation, internal handover and ongoing account management. Success requires a practical understanding of signage, wide-format print, substrates, fabrication, installation and the commercial realities of delivering time-critical projects.

Core Responsibilities

- Business and Pipeline Development: Proactively identify new business opportunities across retail marketing, FMCG, corporate branding, property, construction, education, sport, government and major event sectors.
- Consultative Solution Scoping: Work with clients to understand brand, site, campaign, event or rollout requirements and recommend tailored solutions across signage, wayfinding, printed graphics, display systems, branded environments and installation.
- Briefing and Site Requirement Capture: Gather the information required for accurate quoting and delivery, including quantities, sizes, substrates, artwork requirements, installation methods, access constraints, deadlines, site conditions and compliance considerations.
- Estimating and Proposal Support: Coordinate quotes, scopes of work,



tender responses and client proposals that align with Zest Image's capabilities, margin requirements, production capacity and project timelines.
- Internal Collaboration: Bridge the gap between client expectations and Zest Image's design, pre-press, production, fabrication, project management and installation teams to ensure briefs are clear, realistic and achievable.
- Account Management: Maintain and grow relationships with existing clients, identify repeat project opportunities and support long‑term supply partnerships across signage, print, rollout and event programs.
- Retail Rollout and Major Event Focus: Support high‑volume, time‑critical and multi‑site projects where speed, accuracy, version control, quality control, safety and installation coordination are critical.
- Commercial Performance: Meet agreed revenue, gross margin, quoting, pipeline and conversion targets while maintaining accurate forecasting and activity reporting.
- Client Experience and Problem Solving: Respond quickly to client needs, resolve issues constructively and protect Zest Image's reputation for service, creativity, reliability and delivery under pressure.

Required Skills and Experience

Technical and Service Knowledge

- Signage and Wide-Format Production: Working knowledge of signage, wide-format print, vinyl graphics, rigid boards, banners, mesh, acrylic, aluminium composite panel, display hardware, 3D/static signage and common finishing methods.
- Materials and Substrates: Ability to discuss practical material options, durability, finishes, fixings, sustainability considerations and fit‑for‑purpose production solutions.
- Artwork, Pre-Press and Brand Guidelines: Understanding of artwork setup, file supply, proofing, colour expectations, version control and brand consistency across campaign and rollout work.
- Drawings, Scopes and Site Conditions: Ability to interpret client briefs, drawings, site measurements, schedules, quantities and installation requirements.
- Installation Awareness: Understanding of access, permits, safety requirements, engineering considerations, traffic management, site coordination and the impact these have on cost and timing.

Sales and Commercial Skills

- B2B Solution Selling: Proven ability to move beyond transactional quoting and develop value‑led solutions that solve client branding, signage,



rollout and event delivery problems.
- Pipeline and CRM Management: Ability to track leads, opportunities, follow‑ups, quote status, expected revenue and probability using a CRM or structured sales reporting process.
- Negotiation and Relationship Building: Confidence negotiating commercial outcomes while maintaining long‑term client relationships and protecting project profitability.
- Financial Literacy: Understanding of gross margin, cost drivers, production labour, installation costs, freight, subcontractor costs, wastage and volume‑based pricing.
- Tender and Proposal Support: Ability to contribute to scopes, capability statements, tender responses and client presentations for retail, corporate, government and major event opportunities.

Local Market and Soft Skills

- Victorian Market Network: Existing or developing relationships with brand managers, marketing teams, agencies, procurement teams, builders, venue managers, event organisers and corporate buyers in Victoria.
- Clear Communication: Ability to translate complex client requirements into clear internal briefs for design, production, fabrication and installation teams.
- Organisation and Follow‑Up: Strong personal discipline to manage opportunities, deadlines, quote requests, client meetings and handovers without losing detail.
- Problem Solving Under Pressure: Capability to stay calm and practical when dealing with tight production deadlines, changing artwork, site constraints and urgent client requirements.
- Brand and Service Mindset: A client‑first approach that reflects Zest Image's values of service, ingenuity, innovation, creativity and trust.

Preferred Experience

- Experience in signage, wide-format print, retail display, wayfinding, brand activation, exhibitions, events, construction/project signage or a related creative production environment.
- Experience managing or supporting B2B sales opportunities from enquiry through to quote, approval, internal handover and repeat account growth.
- Comfort attending client meetings, site inspections, showroom/production walk‑throughs and project briefings.
- Ability to work onsite with production and operations teams at Zest Image's Mt Waverley facility.

Key Performance Measures

- Qualified recent business pipeline generated and maintained.
- Revenue, gross margin and quote conversion targets achieved.
- Growth and retention of existing client accounts.
- Accuracy and completeness of briefs handed to estimating, production and installation teams.
- Timely quoting, follow‑up and CRM/pipeline reporting.
- Client satisfaction, repeat business and quality of internal collaboration.

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📌 Business Development Associate (Moe)
🏢 Zest Image
📍 Moe