Patagonia is an outdoor apparel business like no other, "We're in business to save our home planet." As a certified B Corporation, the company is recognised internationally for its commitment to product quality and environmental activism - and now our one and only shareholder is our home planet with 100% of profits going to fight the environmental crisis. Founded by Yvon Chouinard in 1973, Patagonia is based in Ventura, California with offices around the world including in Doonmarngwarree (Torquay), Australia.

Our values stay true to a business that was started by a band of climbers and surfers, and the minimalist style they promoted. The approach we take demonstrates a bias for simplicity and utility - build the best product and provide the best service; examine our practices openly and honestly; protect our home planet; be just, equitable and antiracist; do it our way.

We look for candidates with proven experience who thrive in a team-based atmosphere, individuals who are passionate about their communities, the environment and caring for others. We seek core Patagonia product users, people who love to spend as much time as possible in the mountains, ocean, and wild nature. Folks who deal well with ambiguity, learn on the fly, demonstrate sound judgment, and solve problems creatively are most successful with us.

We're looking for someone who builds and maintains relationships with ease and desires to put the customer at the centre of everything they do. We don't want someone who can just do a job - we want the best person for the job. Yet we don't look for "stars" seeking special treatment and perks.

Our best efforts are collaborative, and Patagonia culture rewards the ensemble player, while it barely tolerates those who need the limelight.

The Role:

Our retail stores are where the brand comes to life, and as an Assistant Store Manager, you’re the embodiment of the brand for our customers and our team. Based out of our Jellurgal (Burleigh Heads) store, and reporting to the store manager you welcome, assist and engage customers by providing a positive experience for everyone who comes in – ensuring that the customers’ needs are understood and met. You focus on building relationships and act as a role model to our team.

You share your knowledge of core sports and products, your passion for the community and your efforts to protect the local environment. By developing your retail team, you ensure that our customer service experience is consistent, warm, aligned with Patagonia’s core values and best-in-class. You act as an ambassador for Patagonia in your store and community and have goals to expand your leadership.

In this role you will:

- Deliver a best-in-class,



values-led customer experience - ensure every customer interaction reflects Patagonia’s purpose, combining exceptional service with education, generosity, and connection to product, purpose, and planet.
- Develop and empower a high-performing, values-driven team – coach, support, and inspire team members to confidently deliver authentic service, make decisions aligned with core values, and grow their capability and engagement.
- Drive store performance through strong retail and operational execution - support the Store Manager to achieve sales and profit targets through effective merchandising, inventory accuracy, and seamless day-to-day operations.
- Build meaningful community and environmental connection - position the store as a hub for local community, activism, and outdoor engagement through events, partnerships, and storytelling.
- Uphold a safe, inclusive, and purpose-led store environment - foster a workplace that is respectful, inclusive, and aligned with Patagonia’s mission, ensuring team wellbeing, safety, and a positive culture.

About You: You're a natural people-first leader who feels most at home building community, creating memorable customer experiences, and connecting people with the outdoors. Whether you're sharing stories from the surf, supporting a teammate's growth, or bringing a local environmental initiative to life, you lead with authenticity, optimism, and purpose. You're energised by developing others and believe that great retail is about more than selling products.

It's about creating meaningful connections that inspire people to care for wild places and get outside. Above all, you're someone who leads by example, embraces Patagonia's values, and is excited to help shape a high-performing, purpose-driven team.

What you’ll bring to the role:

- Proven retail experience, ideally with team leadership and retail operations responsibilities.
- A natural coach who enjoys supporting others to grow, build confidence, and perform at their best.
- Passionate about creating exceptional customer experiences that are warm, authentic, and solutions-focused.
- Strong alignment with Patagonia's mission, values, and commitment to environmental and social responsibility.




- An active outdoor enthusiast with a genuine connection to one or more of Patagonia's core sports and outdoor communities.
- Comfortable balancing people leadership, customer engagement, and operational responsibilities in a agile retail environment.
- Builds trusting relationships quickly and communicates with openness, empathy, and integrity.
- Demonstrates sound judgment, takes initiative, and remains calm and adaptable when priorities change.
- Highly organised with strong attention to detail and a commitment to operational excellence.
- Leads with humility, inclusivity, and a collaborative mindset, contributing positively to team culture and community connection.

Application: We'd love to get to know you, so please include a cover letter in your application telling us about your passion for your communities, the environment, our core sports and how you spend your time in the outdoors! Note: Applicants must have full and ongoing working rights within Australia. The position is full-time, 76 hours per fortnight requiring some evening and regular weekend work.

Benefits:

Patagonia provides employees with competitive benefits packages (unique to each role) that may include environmental internships, employee discounts, generous clothing allowance, activism hours, a nine-day work fortnight, equal paternity leave, matching of charity donations, and much more. *Please include a cover letter in your application telling us about your passion for your communities, the environment, and caring for others. We'd also love to know how you spend your time in the outdoors!

Equal Employment Opportunity:

Patagonia is an equal opportunity employer. Patagonia recruits, employs, trains, compensates, and promotes without regard to race, religion, colour, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, or individuals with a disability. Patagonia is proud of our diverse workforce and encourages applications from diverse cultural backgrounds.

Like our planet, our company is an interconnected network of ecosystems dependent on each other. Patagonia is a global community with members that seek to respect, uplift, and celebrate all the qualities that make each of us unique - members that look to champion justice, equity, and inclusion across our company and beyond.

Accessibility Support:

Patagonia is committed to ensuring that our hiring process is accessible for talent of all abilities. If you require assistance and/ or accommodation in the search and/ or application process, please contact us at [email protected] with your full name, best way to reach you, and the accommodation needed to assist you with the application process.

📌 Assistant Store Manager - Jellurgal (Burleigh Heads)
🏢 Patagonia
📍 Burleigh Heads