Digital Nomads HQ is hiring a Digital Marketing Strategist.

Not a channel specialist with a new title. A strategist. And the role runs both ends of the agency.

New business comes to us weekly. You are the one who digs into their market, their numbers and their competitors, and builds the strategy their growth runs on. For the clients already with us, you are the one keeping the strategy honest: what the numbers support, what to retire, and where the next stage of growth is hiding.

You will work across a portfolio spanning local market leaders through to enterprise and international brands.

This is also a people-facing role, and that is not a footnote. You will be in front of clients most weeks and working alongside the execution teams every day. We are people first as an agency, and this is people first as a job. A strategy is only worth what you can get a client to back and a team to build.

What you'll be doing

Pre-sale strategy and pitch work: Own the thinking behind new business. Research the market, interrogate the data, map the competitive set, and build the growth strategy that goes in front of the prospect. Market and competitive analysis: Go deep on industry dynamics, search demand, competitor positioning and share of voice.

Integrated channel strategy: Design multi-channel strategies across SEO, Paid Media, Content, Digital PR and Email that ladder up to a business objective, not a channel metric.

Strategy reviews across the retained portfolio: Run structured reviews on existing clients. Assess what is working, what the numbers no longer support, what to retire, and where the next stage of growth sits.

Forecasting and commercial modelling: Build realistic performance forecasts and budget allocations. Model the trade-offs between channels and articulate the return in commercial terms, not traffic terms.

Client relationships: You are a senior face of the agency. Build trust with founders, marketing managers and executives, run the difficult conversations, and be the person they call when something changes in their business.

Executive reporting: Lead Quarterly Business Reviews and strategic planning sessions with senior client stakeholders. Turn complex performance into a clear business narrative.

Briefing and quality control: Hand the strategy to the SEO, Paid,



Content and Web teams with enough clarity that they can run it, then stay close enough to know whether the execution is landing. You are not managing these teams. You are the person who makes sure the plan holds together.

AI: Real working proficiency with large language models and AI tooling, both in your own strategic process and to support the proprietary developments we are building in-house.

Hard skills and experience

- Minimum 4 years in digital marketing, with at least 2 in a strategy, account strategy or senior specialist role. Agency experience strongly preferred.
- Real depth in at least two channels (SEO, Paid Search, Paid Social, Content) and working fluency across the rest. You do not need to be able to build the campaign. You do need to know what good looks like and why.
- Expert proficiency in GA4, GTM and Google Search Console, and hands-on across Google Ads, Meta Ads and the major SEO platforms.
- Experience owning budget allocation and holding accountability for CPL, CPA and ROAS, with the Excel or Sheets skills to build a model rather than a report.

How you think

Judgement: You can look at an incomplete picture and make a call. You know the difference between a risk worth taking and a risk worth flagging. Curiosity: You want to know why the numbers moved, not just that they moved. You read the industry, you test things, and you form your own view rather than repeating someone else's.

Evidence over opinion: Every recommendation you make can be defended with data, precedent or sound reasoning. When you are wrong, you say so early and change course.

Commercial thinking: You understand that clients buy business outcomes. You can hold a conversation about margin, lifetime value and payback period without deferring to someone else.

How you work with people

Reading people: You know when a client needs the hard truth and when they need reassurance,



and you can tell which is which in the moment. A strategy nobody trusts is a strategy nobody runs. Listening first: The brief a client gives you is rarely the problem they actually have. You ask questions until you find the real one.

Straight communication: You write and speak clearly, without jargon and without hedging. You can explain a technical problem to a business owner and a business problem to a technical team, and both walk away understanding it.

Holding the room: You can sit in front of a founder, a marketing director or a board and hold your position. Not by talking the most, but by being the person whose read everyone waits for.

Influence without authority: You have no direct reports here. The execution teams run your strategy because they rate it and they rate you, not because they have to. You earn that by being across the detail and never briefing something you have not thought through yourself.

The difficult conversations: Telling a client their budget is in the wrong place, or that the thing they have asked for will not work. You have those early, directly, and with a better option already in hand.

Generosity: You share the thinking, not just the output. People get better around you because you explain the why, not just the what.

What we offer

Digital Nomads HQ's culture is well known. Work life balance is paramount, because who wants to be working past 5pm on any day of the week, let alone Friday.

- Market-competitive salary
- Opportunities for professional development and career advancement
- A fun, team-oriented and deeply supportive company culture.

About us

Digital Nomads HQ is a full-service digital marketing agency on the Sunshine Coast. We have been building this agency for close to a decade, and we build our own technology in-house rather than renting someone else's. Amalfi, our AI search audit platform, is yours from day one. We operate strongly through our core values: relationships, integrity and excellence. Relationships is listed first on purpose. We are people first with our clients and with each other, and we hire for that as hard as we hire for skill.

We are hiring because the agency is growing, and the agency is growing because of the people in it.

Come be one of the reasons.

📌 Digital Marketing Strategist (Mooloolaba)
🏢 Digital Nomads HQ
📍 Mooloolaba