Lila Beauty is Australia's leading Asian Beauty online retailer specializing in Korean and Japanese Beauty Skincare and Makeup products. Our goal is to enhance the visibility and availability of these trending products in Australia!
This is a full time role for 12 months (with the possibility of extension until 18 months). Salary to be commensurate with experience. Indicatively, we have banded the role at $65,000 to $75,000 + superannuation.
Qualifications & experience
Excellent written and verbal communication skills with the ability to cater to different audiences
Expert knowledge of the constant changing digital landscape
Experiences in software such as Adobe InDesign, Illustrator, Photoshop, Premiere WordPress InDesign & Illustrator, Meta, Shopify, TikTok, and YouTube etc
Strong attention to detail and creative mind with an interest in advertising, branding and story telling
Self-motivated and able to work autonomously to complete projects
3+ years experience in digital marketing and content creation with Relevant hands‑on video editing,
directing and graphic designing experiences
Experience in SEO and eCommerce
An interest in Asian Beauty skincare and familiarity with products is preferred
Tasks & responsibilities
Create, edit and maintain engaging content for use across various social media platforms
Capture and edit content for use as required for our platforms
Stay up to date on emerging digital and social media trends to identify opportunities to produce fresh content ideas
Develop a unified content strategy to align with brand's objectives and ensure consistency in brand styling and tone across all platforms
Write catchy and on-brand captions that speak and connect to our audience
Review data and analytics to continuously optimize content and marketing strategy
Identify, collaborate and manage influencers to produce standout content
Assist with the visual design of promotional materials as needed
Support the planning and execution of EDMs, website content and digital campaigns.