Innovative Medical Technologies – Oakleigh VIC

Permanent Full-Time opportunity with a diverse range of duties

Challenging and exciting role within an engaged medical technology team

Autonomy with the opportunity to grow your skills in a team environment

ABOUT US

Innovative Medical Technologies (IMT) has been the Australian leader in medical technology provision since 2007. We offer high quality, high performanceadvanced medical and aesthetic lasers, phototherapy, and energy-based systems with minimally invasive & non-invasive medical treatments that truly enhance people's quality of life.

IMT prioritises excellence in training, sales, laser safety education and technical support. We provide education programs to equip our clients with the knowledge and skills to maximise the potential of their equipment.

IMT's office is situated in the southeast suburbs of Melbourne (Oakleigh) with a clinical laser training centre and working showroom featuring the largest range of European medical grade lasers and aesthetic energy devices in Australia. We value our clients’ success and the quality of care they provide to their own customers.

WHY JOIN US?

A challenging and exciting role within a collaborative team environment

We have a passionate, supportive, empowered and inclusive team with great workplace culture

Opportunity to work with reputable brands with state-of-the-art medical and aesthetic lasers, offering world-class medical technology, training and support

Phone allowance and laptop provided

Working within an exciting and agile industry of medical and health professionals

Be part of a stable and growing industry

JOB DESCRIPTION





As the Digital Marketing Specialist you will play a key role in the support of our marketing efforts across a range of technology products and value-add services. The role is responsible for the development, implementation and management of marketing campaigns through various channels, including events, social media, website, email marketing, SEO and traditional marketing.

You will be responsible for:

Executing social media strategies to increase brand awareness, engagement, and lead generation across our LinkedIn, Facebook, X and Instagram accounts

Developing monthly content schedules

Creating and optimising social media advertising to drive leads to our e-commerce portals

Updating website page content to align with our latest product releases, promotions, campaigns etc

Utilising analytics tools to track and report on the performance of digital marketing efforts and provide regular insights to inform future content and improve our online effectiveness

Managing and monitoring social media accounts, responding to comments, messages, and inquiries in a timely and professional manner

Working with sales team to optimise marketing calendars and digital strategies

Managing and co-ordinating newsletters, EDM’s and all direct marketing





Liaising and co-ordinating with all external marketing support channels including media outlets and outsourced marketing partners

End to end planning of all events and trade shows

Designing captivating marketing graphics for brochures, flyers, social media, website content, newsletters etc.

Copywriting targeted content for digital media platforms

ABOUT YOU

To be successful in this role you will be:

A minimum of two to three years-experience within an internal digital marketing role for a medical capital device company servicing the dental and aesthetics industry

Proficient in social media marketing, direct marketing, website, SEO, graphic design, written content, digital & print media and managing external partners

Must have previous experience with managing and coordinating events and trade shows

Hands-on experience in a digital marketing environment

Relevant degree or other relevant qualification in Digital Marketing, Marketing, Digital Communications, PR, or a related discipline

Knowledge and experience using Salesforce CRM

Knowledge and experience using graphic design platforms

Excellent writing, language skills and attention to detail

Excellent interpersonal skills, with the ability to build relationships with a wide range of stakeholders and partners

Passion for medical and aesthetics industry

In return, we can offer you a rewarding career with a welcoming and dynamic team with a focus on ongoing training and development.

All applications are strictly confidential.

Innovative Medical Technologies is an equal opportunity employer committed to providing a work environment that promotes diversity and inclusion.

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📌 Digital Marketing Specialist (Moe)
🏢 Innovative Medical Technologies
📍 Moe