Marketing Generalist(serving B2B clients)

Digital Marketing: Enhance online presence to generate leads and drive customer engagement. Provide the quality promotional materials for digital media partners.

Online social media operations: Such as Facebook, Instagram, LinkedIn, Youtube and official website maintenance, Google search, etc.

Strategic Support: Assist in reviewing and refining marketing strategies to enhance performance and achieve business growth.

Brand Development: Contribute to the creation, execution and improvement of corporate branding initiatives across traditional and digital platforms.

Project Management: Support the management of timelines and budgets for campaigns, ensuring successful delivery in alignment with business objectives.

Campaign Execution: Assist to implement comprehensive marketing strategies tailored to the Australian market, delivering measurable results.

Content Creation: Develop engaging,



high-quality content for various channels while maintaining brand consistency.

Market Research: Conduct in-depth research to identify trends, growth opportunities and competitive insights.

Performance Tracking: Monitor, analyze, recommend and improve digital marketing metrics for optimal campaign performance.

Event Coordination: Plan and execute marketing events, exhibitions and corporate conferences that strngthen brand presence and client connections.

Cross-Functional Collaboration: Work closely with internal teams to ensure content accuracy, regulatory compliance and alignment with overall business goals.

Marketing Support & Continuous Improvement: Provide marketing support across the business as required and assist in recommending and implementing opportunities for improvement.

Based in North Melbourne, with 2 days working from home (WFH)

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📌 Marketing Generalist(servingB clients) (Melbourne)
🏢 Youroads
📍 Melbourne