Stan is Australia’s leading local subscription streaming service. We partner with Hollywood studios, international networks and Australian producers to deliver the world’s best TV shows and movies. Backed by media powerhouse, Nine, Stan is dedicated to creating Australia’s most innovative and high-end productions - Stan Originals - which are critically acclaimed, multi-award winning and loved by our subscribers.

Stan Sport is also home to the biggest moments in Australian and global sport. From the Olympic Games and Rugby, to Premier League, Grand Slam Tennis and beyond, we bring fans closer to the action through world-class storytelling and unrivalled coverage. Stan's Sport Communications & PR team is responsible for driving high-impact editorial coverage and narrative-led buzz at every consumer touchpoint across earned and owned channels, ensuring our sports campaigns are always innovative, disruptive and engaging.

Working in a small, agile team across a diverse range of campaigns, we create demand for Stan’s exclusive sports portfolio, strengthen our editorial footprint, and ultimately convert cultural relevance into subscriber acquisition and retention. We’re looking for a high-performing Sport Publicist who lives and breathes sport to join us on a quick-paced, short term contract. Hit the ground running to support our massive upcoming campaigns, one day you’ll be securing a traditional broadcast interview or pitching a major print exclusive, the next you’ll be collaborating with a content creator or running point on the ground at a live event.

Key Responsibilities

Work collaboratively within a small,



agile team to develop and execute earned-first publicity campaigns for Stan Sport’s biggest upcoming events and competitions.

Maximise editorial opportunities across the broader Nine Group network to amplify Stan Sport's content and brand reach.

Lead the day-to-day delivery of publicity activity, including media pitching, press releases, media alerts, talent interviews, photoshoots, press conferences and on-ground activations.

Leverage strong relationships with Australian sports media, journalists, editors, talent, agents and key industry partners to secure immediate wins.

Identify and execute reactive publicity opportunities around live fixtures, breaking news and emerging storylines to maximise earned coverage.

Monitor campaign performance, analyse earned media outcomes and share insights to optimise future campaigns.

Position Requirements

Minimum 5 years of experience in PR, publicity and communications: a background in sport is non-negotiable.

An extensive network across the evolving Australian sports landscape: from traditional sports journalists and editors to content creators, influencers, and talent agents.

Deep understanding of the Australian media landscape, with the ability to effectively leverage editorial opportunities both within the Nine Group network and across external outlets.

Demonstrated ability to thrive in a small team environment, managing a diverse range of concurrent campaigns with agility, focus and a proven track record of generating high-impact earned coverage.

Outstanding media pitching, storytelling, and written and verbal communication skills.

Experience managing talent, publicity events and campaign activations.

A genuine passion for sport and strong knowledge of Stan Sport’s competitions, talent and audiences. Ready to be part of the action? Apply today!!

📌 Sport Publicist (Sydney)
🏢 Stan
📍 Sydney