Key Responsibilities

- Execute in‑region digital campaigns (paid social, paid search, email) targeting APAC accounts and personas, based on briefs from global Demand Generation and Field Marketing.
- Partner closely with APAC Field Marketing to develop digital programs and drive in‑region activations, aligned with regional marketing plans and commercial priorities.
- Build and launch campaigns in collaboration with the marketing ops team, covering marketing tools and CRM, including audience segmentation, UTM tracking, and localized nurture flows.
- Coordinate with regional Field Marketing, Sales and SDR teams to align lead routing and follow‑up cadence; coordinate with central teams on solution‑led campaigns relevant to APAC markets.
- Monitor campaign performance in‑region and flag optimization opportunities (bid adjustments, audience refinement, creative refresh) to global Demand Gen stakeholders.
- Provide performance reporting to key stakeholders and work with Field Marketing to continually optimize media campaigns.
- Support APAC event promotion, including local audience list‑building and event‑related nurture execution.
- Maintain campaign documentation and calendars to ensure APAC activity stays aligned with global GTM timing and reporting cadence.

Required Experience & Skills

- 2‑4 years experience in digital marketing execution, preferably in B2B SaaS, with direct experience running campaigns in APAC markets.
- Hands‑on experience with marketing automation platforms (e.g., Marketo preferred) and Salesforce or similar CRM for campaign builds and reporting.
- Proficient in APAC digital advertising platforms such as LinkedIn Ads, Google Ads, Meta and regional publisher/media landscape.
- Working knowledge of media conversion tracking across multiple digital advertising platforms, including tags and integration with marketing automation systems.




- Skilled in media buying and campaign optimization strategies across multiple digital advertising platforms, including budgeting, bidding, audience targeting, retargeting, etc.
- Strong working knowledge and prior experience in Marketo, Salesforce and 6Sense.
- Familiarity with APAC data privacy requirements (e.g., Australia’s Privacy Act, Singapore’s PDPA) as they apply to marketing execution.
- Strong attention to detail and ability to execute independently, with minimal need for supervision.
- Understanding of ad tech and programmatic advertising is an advantage.
- Comfortable working asynchronously/remotely with a globally distributed team across multiple time zones.

About Diligent

Diligent is the AI leader in governance, risk and compliance (GRC) SaaS solutions, serving more than 1 million users and 700 000 board members. Our platform consolidates the entire GRC practice, enabling leaders to manage risk, build resilience and make better decisions faster.

Perks & Culture

- Flexible work environment and hybrid model; onsite 50 % of the time if within commuting distance.
- Comprehensive health benefits, generous time off, wellness programs and global days of service.
- Worldwide locations in North America, Europe, Asia, and Australia, with teams working across time zones.
- Commitment to diversity, equity, and inclusion through employee resource groups and ongoing education.

Equal Opportunity & EEO Statement

Diligent is proud to be an equal‑opportunity employer. We do not discriminate based on race, color, religion, sex, national origin, age, disability, or any other protected class. We provide reasonable accommodations for qualified individuals with disabilities and disabled veterans. Visa sponsorship may be available for select positions on a case‑by‑case basis.

Recruitment Agency Policy

Diligent does not accept unsolicited agency resumes. Please do not forward resumes to our job alias or any other organization location.

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📌 Digital Marketing Specialist (City of Sydney)
🏢 Diligent
📍 City of Sydney