Customer Relationship Management Manager

Location: Melbourne, Victoria, Australia

Base pay range: A$150,000.00/yr - A$150,000.00/yr

This range is provided by TALENTD Recruitment. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

We are seeking a Global CRM Manager to establish and lead a newly created role for a leading activewear brand. You will be responsible for building a global CRM programme from the ground up and shaping customer experiences across all touchpoints worldwide.

Responsibilities
Develop and own the global omnichannel CRM strategy, covering lifecycle, segmentation, retention, and loyalty.
Lead CRM platforms, integrations, and data management to create a single customer view.
Design and optimise personalised, omnichannel customer journeys across digital, retail, and events.
Track and improve performance through KPIs,



testing, and insights to drive growth and loyalty.
Collaborate with global and regional stakeholders, agencies, and technology partners.

Qualifications
8+ years’ experience in CRM, retention, or lifecycle marketing, ideally within retail or eCommerce.
Proven experience building CRM strategies from scratch at scale, preferably globally.
Robust hands‑on knowledge of CRM platforms, CDPs, and data‑driven marketing.
Excellent stakeholder management, communication, and project management skills.

Seniority level

Mid‑Senior level

Employment type

Full‑time

Job function

Marketing and Advertising

Industries

Retail Apparel and Fashion
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📌 Customer Relationship Management Manager Melbourne
🏢 Talentd Recruitment
📍 Melbourne