Roll out our proven law firm marketing engine across new clients
For the last9 years, Be Found Digital has run full funnel paid media forAustralia's largest injury law firm— and along the way we've built a proven marketing strategy and engine specifically for law firms.
Now we're launching adedicated Law Firm divisionand applying that playbook to more clients.
We're not asking you to reinvent the wheel — the strategy and playbooks are already built and proven.
What we need is a senior performance marketer toroll them out across new clients and manage our existing law firm client, in close partnership with our Lead Strategist at every step.
But this isn't a paint‐by‐numbers role.
We want you toown this work and make it better— to bring your own thinking, challenge what we do, and improve our strategy and playbooks at every level as you go.
You'll have a proven foundation to start from and the mandate (and support) to push it further.
The person who thrives here will feel real ownership and see the direct impact of their ideas.
We're onboarding1–2 new law firms a month— a steady, sustainable pace that lets you do the work properly rather than drowning in churn.
If you're tired of spreading yourself thin across 30 tiny accounts in a dozen industries you don't care about, this is the opposite of that: a focused specialisation, serious clients, real budgets, and a proven system behind you.
The role
You'll take alead role managing our largest law firm client, and own therollout, onboarding and running of the 1–2 new law firms we bring on each month.
You're a hands‐on senior operator — in the accounts, applying our proven engine, building and optimising campaigns, and the person clients rely on day to day.
You won't be doing it alone.You'll workclosely with our Lead Strategist at all times— starting from our proven strategy and playbooks, bringing them to life across clients, and improving them as you spot better ways to do things.
You'll also have the support of our existing team acrosspaid search and paid social, and partner with ourSEO team leadacross law firm clients to keep everything joined up.
As we build out this division, the support around you grows too — and this is a genuinestep‐up‐to‐Lead prospect,



with the chance to build and manage your own executional team over time.
You bring the ownership and drive to run your book well — proactive on growth, sharp with budgets, and treating client spend like your own — with a proven system and a real team behind you.
What you'll actually do
Lead our largest law firm client— be the main daily point of contact across planning, optimisation and reporting.
Onboard and run new law firmscleanly and quickly as we work toward 1–2 new firms a month.
Work with a team around you— draw on our paid search and paid social specialists, and partner with our SEO team lead to keep every channel working together.
Run full‐funnel paid mediaend to end:
Nurture warm audiences through retargeting on Meta and TikTok.
Create new demand through prospecting across Meta, Native, TikTok and YouTube.
Get the creative and messaging rightfor each stage of the buyer's journey — and know why the right creative differs by platform.
Manage sizeable budgets with confidence— pacing, reallocating and moving spend to where it performs.
Drive growth planning— spot new opportunities to support each firm's growth, not just report on last month.
Roll out — and improve — our proven engine— apply the existing strategy and playbooks across new and existing clients, and refine them at every level as you find better ways to perform, working closely with the Lead Strategist.
Grow into leadership— as the division scales, build and manage the executional team beneath you.
What you'll bring
Strong senior experience in performance marketing(typically 6+ years) with a genuine focus onlead generation— ideally forlaw firmsor similar professional‐services businesses.
Hands‐on, current expertise across the paid stack:Google Ads, Microsoft (Bing) Ads, Meta Ads, YouTube Ads, Display/Native, and TikTok Ads.
A real command ofthe full funnel— demand capture,



retargeting and prospecting — and how audience, creative and messaging shift across the journey.
Proven experiencemanaging budgetsand making smart pacing and reallocation calls.
Strongclient‐facing and account‐managementskills — you're a trusted advisor, not just an executor.
Anentrepreneurial, growth‐first mindset— you find opportunities and chase them down.
Theappetite to step up— ready to build and lead a team as the division grows.
Comfort connectingstrategy to tactical executionand working closely with a strategist.
Show us how you use AI
This one matters to us.
We want to see how you already useAI tools to make yourself and your work better— across research, audience and creative development, campaign build, analysis, reporting, and client comms.
In your application, tell us specifically how AI shows up in your day‐to‐day.
"I use ChatGPT sometimes" won't cut it — we want operators genuinely leveraging it to do more, faster and smarter.
Why this role
A true specialisation— go deep on law firm marketing instead of jack‐of‐all‐trades across random industries.
Get in early— join a growing division at the start, with a clear runway to step up and lead it.
Serious clients, real budgets— focused accounts you can genuinely grow, not an endless churn of tiny ones.
Plenty of support— established paid search and paid social specialists, an SEO team lead, and a strategist all working alongside you, with more support added as the division grows.
6+ years of proven expertisebehind you — we already know how to win in this space.
A proven foundation you get to make better— start from strategy and playbooks that already work, then put your own stamp on them and improve every area as we grow.
Real ownership and impact— your ideas won't sit in a deck; you'll see them applied across clients and shaping how the division runs.
A steady, sustainable pace— 1–2 new firms a month means you can do the work properly, not drown in churn.
North Sydney base, hybrid working, and a team that takes strategy and craft seriously.
We are advertising $*******k + Super.
For the perfect fit we will offer more and very happy to discuss.
#J-*****-Ljbffr

📌 Performance Marketing Manager- Agency Role- Law Firm Focus (Sydney)
🏢 be found digital marketing
📍 Sydney