05 Aug
|
Merceroper
|
Gold Coast
05 Aug
Merceroper
Gold Coast
Lead the Marketing Function of a Growing Property Investment BusinessMercer & Cooper is seeking an experienced and driven Marketing Manager to lead our marketing function and help shape the next phase of our growth.This is a unique opportunity to join a well-established property investment business that combines property expertise and strategic investment advice to help Australians build long-term wealth through property.Initially, the successful candidate will step into the business while our Marketing Coordinator is on parental leave, taking ownership of all marketing activities.
Upon their return, the Marketing Coordinator will continue to support the department, allowing you to focus on leading strategy, managing campaigns, overseeing budgets, and driving the continued growth of the Mercer & Cooper brand.This is not simply a parental leave contract.
We are looking for a long-term Marketing Manager to become a key member of our team and lead the future direction of marketing across the business.About Mercer & CooperFounded in ****, Mercer & Cooper was built on a simple mission: delivering prosperity through property.Our business helps Australians build wealth through strategic property investment advice, educational events, development opportunities, and tailored portfolio planning.
With a strong reputation and an ambitious growth strategy, we're looking for a marketing leader who can elevate our brand, strengthen our market presence, and support the continued expansion of the business.About the RoleAs Marketing Manager, you will oversee all aspects of marketing across the business,
balancing strategic leadership with hands‐on execution.Working closely with the Directors and advisory team, you will be responsible for developing and implementing marketing initiatives that generate leads, build brand awareness, nurture client relationships, and support business growth.This role offers significant autonomy and the opportunity to make a genuine impact.Key ResponsibilitiesDevelop and execute the overall marketing strategy for Mercer & Cooper.Manage and allocate the annual marketing budget.Track campaign performance and report on key metrics and ROI.Identify growth opportunities across digital, events, partnerships, and brand channels.Work closely with leadership to align marketing initiatives with business objectives.Campaign ManagementPlan, coordinate, and execute integrated marketing campaigns.Oversee lead generation and nurturing initiatives.Manage content calendars and campaign schedules.Coordinate external suppliers, designers, videographers, and contractors as required.Brand & ContentMaintain and strengthen Mercer & Cooper's brand positioning.Oversee social media, email marketing, website content, and digital communications.Oversee marketing collateral, presentations, eBooks,
and promotional materials.Support the growth of personal brands within the business through thought leadership content and educational marketing.Events & Community EngagementCoordinate educational webinars, networking events, and client functions.Manage event marketing and attendee communications.Support strategic partnerships and community engagement initiatives.About YouWe're looking for someone who combines strategic thinking with strong execution skills.You'll ideally have:5+ years of marketing experience, including leadership or management responsibilities.Experience developing and implementing marketing strategies and budgets.Strong digital marketing knowledge across social media, email marketing, content marketing, and lead generation.Exceptional written communication and copywriting skills.Strong project management and organisational abilities.The ability to manage multiple priorities in a fast-paced environment.Experience within property, financial services, professional services, or a related industry will be highly regarded.Experience using design platforms such as Canva and Adobe Creative Suite to create high-quality marketing assets.Experience managing CRM platforms and building automated marketing funnels and customer journeys (e.g. Go High Level or similar).
Why Join Mercer & Cooper?
Opportunity to lead and shape the marketing function of a growing business.Work directly alongside experienced founders and industry professionals.Broad and varied role spanning strategy, brand, content, events, and growth.Supportive and collaborative team setting.Long-term leadership opportunity with genuine influence over business growth and direction.
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📌 Marketing Manager (Gold Coast)
🏢 Merceroper
📍 Gold Coast