Digital Marketing Account Manager (Health & Fitness Clients)

Hi there, we’re Kyck! A fast-paced, performance-driven digital marketing agency helping franchise and multi-location brands across Australia and NZ turn marketing into leads that convert.

From automotive dealer groups and RV brands to 24/7 gym franchises and group fitness studios, we run high-impact campaigns that generate leads, grow memberships, and drive measurable revenue. We’re not here to “just post content.” We’re here to build marketing systems that deliver real business growth for some of Australia’s leading brands.

We’re on the hunt for a Digital Account Manager who can lead strategy, own client relationships, and work with our creative and media teams to deliver results clients genuinely care about.

The Role

This is an end-to-end account management role where you’ll lead a portfolio of clients across our fitness and lifestyle industries.

You’ll be responsible for strategy, communication, campaign planning, creative direction and performance tracking, ensuring everything we deliver is aligned to each client’s growth goals.

You’ll work closely with our Agency Director and senior leadership team, collaborating with paid media specialists, creatives and fellow Account Managers to bring campaigns to life.

While your focus is on strategy and client leadership, we’re a hands‑on agency. You’ll occasionally jump in to shape Meta campaigns, guide content direction, send EDMs, or refine messaging.

Whether it’s launching a high-volume lead campaign or shaping organic content that feeds paid performance, you understand that great results come from both planning and execution.

What You’ll Be Doing

- Build strong, trusted relationships and become your clients’ go-to marketing expert

- Develop and execute monthly digital marketing strategies focused on lead generation, sales and memberships

- Lead creative strategy across paid and organic channels, including ads, videos, social content, landing pages, EDMs and SMS





- Brief creative assets that convert and resonate with the right audience

- Work with Meta & Google media buyers to launch, optimise and scale campaigns

- Analyse performance, identify opportunities, and clearly communicate results and next steps

- Collaborate closely with our creative and content team to bring ideas to life

- Utilise a suite of digital marketing tools including CRMs, automation platforms, AI tools and paid media platforms

- Stay across trends in advertising, content, automation, AI and performance marketing

You’ll Need

- 2–4+ years experience in digital marketing, campaign management or lead generation

- A strong understanding of Meta and Google lead generation advertising campaigns

- Strong creative instincts with the ability to brief, write and review content

- Confidence running meetings and communicating with business owners, managers and franchisees

- Excellent time management and attention to detail

- A solid understanding of performance marketing metrics and what makes campaigns succeed

- Experience working with franchise, multi-location, or lead-driven businesses

- Bonus points for experience with tools like Zapier, Canva, Sprout Social, Mailchimp, Klaviyo, ActiveCampaign or Adobe Creative Suite

Perks of the Gig

- Versatile work hours with 1 day WFH per week

- Interstate travel to visit clients

- Onsite parking at our Kangaroo Point office

- Team lunches every Friday

- Monthly wellness perks

- Office dogs always

- Training and development opportunities, including AI tools and innovation

- A genuinely supportive team culture with no egos, just good humans doing great work

Why You’ll Love It Here

We move fast, think strategically, and care deeply about the results we deliver. This role is perfect for someone who loves variety, enjoys working across different industries, and wants real ownership over client success.

You’ll get autonomy, exposure to diverse brands, and a genuine seat at the table when it comes to shaping strategy and creative direction.

The Kyck Team

#J-18808-Ljbffr

📌 Digital Marketing Account Manager (Health & Fitness Clients) (Brisbane)
🏢 Kyck
📍 Brisbane