05 Aug
|
KIA Motors
|
Ryde
Kia is one of the world’s fastest‑growing automotive brands, recognised globally for bold design, innovation and award‑winning vehicles such as the EV6, Sportage and Sorento. At Kia Australia, we’re not just building cars — we’re leading the future of mobility through cutting‑edge technology, electrification and a strong commitment to sustainability.
With the continued growth of the Kia brand across Australia, there has never been a more exciting time to join our team. We foster a progressive, inclusive culture where people are empowered to grow, make an impact and help shape what’s next.
About the Role
Kia Australia is seeking an experienced and commercially minded Marketing Manager (Aftersales & Fleet) to join our Marketing team based in Macquarie Park.
Reporting into the Marketing function, you will be responsible for developing, managing and promoting marketing initiatives across Kia's Aftersales and Fleet businesses. This role plays a key part in driving business growth, increasing customer retention, enhancing the ownership experience, and ensuring all marketing activities align with Kia's brand and business objectives.
This is an exciting prospect to advance your career with a globally respected automotive brand that continues to invest in electric vehicles, hybrid technology, connected mobility solutions, and the future of transportation.
Key Responsibilities
Lead the end-to-end management of agencies, campaigns, content and communications across the Aftersales and Fleet divisions.
Develop and execute B2B marketing initiatives that support Fleet sales growth and customer acquisition.
Create and implement customer lifecycle marketing strategies to drive engagement, retention and loyalty beyond vehicle purchase.
Identify opportunities to increase service penetration and re‑engage existing customers.
Manage ownership communications throughout the customer journey, ensuring a seamless and consistent brand experience.
Ensure all Fleet and Aftersales marketing activity adheres to Kia Australia's corporate identity and brand guidelines.
Develop marketing collateral and content across digital channels, including eDM campaigns and emerging media platforms such as Nidasu.
Monitor campaign performance, analyse results, and provide recommendations to optimise future initiatives.
About You
To be successful in this role, you will bring:
Minimum 5 years' marketing experience, ideally within the automotive industry.
Tertiary qualifications in Marketing, Business, or a related discipline.
Strong analytical and problem‑solving skills with a data‑driven approach to marketing.
Advanced experience with digital marketing platforms, CRM systems, and customer engagement tools.
Excellent stakeholder management, communication and relationship‑building skills.
Strong project management capabilities with the ability to manage multiple priorities.
Advanced proficiency in Microsoft Excel, Word and PowerPoint.
What’s in it for You?
Join a respected and progressive global automotive brand with a strong growth strategy.
Work with innovative products, including electric vehicles, hybrid technologies and connected vehicles.
Gain broad exposure across marketing, product, aftersales and fleet business functions.
Enjoy a hybrid working environment that supports flexibility and work‑life balance.
Access Kia's corporate vehicle lease program.
Benefit from wellbeing and mental health initiatives.
Participate in employee recognition and values‑based awards programs.
Be part of a business that continues to invest in its people, brand and dealer network.
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📌 Marketing Manager (Aftersales & Fleet) (Ryde)
🏢 KIA Motors
📍 Ryde