An exciting chance is available for an experienced Digital Marketing Manager to drive digital growth outcomes across a portfolio of brands. This is a hands‐on leadership role, owning performance across SEO, SEM and supporting channels, with a transparent focus on converting traffic into high‐quality sales leads.
A key part of the role will be leading SEO‐focused website migrations as the organisation moves to a new composable technology stack as part of a broader digital transformation program.
Your role
Lead and develop a specialist digital team (local + offshore), setting clear expectations and driving accountability
Own performance and ROI across SEO, SEM and supporting digital channels
Diagnose performance issues and prioritise high‐impact work to improve lead volume, lead quality and conversion
Own the SEO migration strategy (risk management, performance protection, and post‐launch recovery)
Partner with internal stakeholders (developers, agencies, Sales, Campaigns)



to ensure digital delivery aligns to business outcomes
Maintain strong tracking integrity and measurement best practice (GA4, GTM)
Build reporting that drives decisions and action - not just visibility
What we're looking for
Significant demonstrated experience in digital growth/performance with clear outcome ownership
Robust capability across SEO + SEM (essential)
Demonstrated experience leading or managing SEO site migrations
Confident people leader who can build capability and momentum
Highly data‐driven, commercially minded, and action‐oriented
Ecommerce / conversion optimisation experience highly regarded
Why consider this role
Own end‐to‐end digital growth outcomes across multiple brands
Lead meaningful transformation work, including major site migrations
Join a fast‐moving environment where performance and impact matter
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📌 Digital Marketing Manager Western Australia
🏢 PERSOL APAC
📍 Western Australia