GOODMIX FOODS PTY LTD – Tweed Heads South NSW

Location: Gold Coast (Tweed Heads South)

We're a premium Australian health food company with an established eCommerce business, a loyal customer base and ambitious plans for growth.

Having built a strong foundation, we're now looking for an experienced General Manager to lead the business through the growth phase.

This is not a role for someone who simply wants to maintain the status quo. It's an opportunity for a commercially minded leader who enjoys building businesses, solving problems, making sound decisions and creating the systems, capability and discipline that allow a business to scale.

Working closely with the founders, you'll take responsibility for the day-to-day operation of the business while helping shape its future direction. You'll have genuine autonomy, influence over key decisions and the opportunity to build an organisation that is stronger, more efficient and well positioned for long-term growth.

About the role You’ll provide commercial and operational leadership across the business, ensuring the various functions work together around clear priorities and consistent execution.

Your responsibilities will include:

Monitoring business performance, profitability and cash flow

Working with the founders and leadership team to support commercial decision making

Reviewing budgets, reporting and marketing performance to drive better business outcomes

Operational Excellence

Leading the day-to-day operation of the business

Improving systems, processes and operational efficiency

Overseeing Shopify, business systems and technology platforms

Supporting inventory planning and supply chain performance





Leadership & People

Leading managers across operations & sales

Building accountability, alignment and continuous improvement across the business

Supporting HR, recruitment and team development

Growth & Projects

Leading key business improvement initiatives

Driving projects that improve capability, scalability and performance

Identifying opportunities to strengthen the business as it continues to grow

What success looks like In your first 12-24 months, you’ll help:

Improve profitability and cash flow

Build scalable systems and processes

Strengthen leadership capability across the business

Improve operational efficiency and accountability

Position the business for its next stage of sustainable growth

About you You’ll likely have experience in a senior operations, general management or commercial leadership role and enjoy working across multiple areas of a growing business.

More importantly, you’re someone who enjoys bringing clarity to complexity. You can see where improvements can be made, make confident commercial decisions and build the systems and people needed to support sustainable growth.

You’ll bring:

Solid commercial and financial acumen

Excellent organisational and leadership skills

Confidence making decisions and solving complex business problems





Experience improving systems, processes and operational performance

A hands-on approach—you enjoy rolling up your sleeves when needed

Excellent communication skills and the ability to lead across multiple departments

Experience with eCommerce, ERP or business software (Shopify, Xero, Cin7 or similar) is highly regarded

We’re looking for someone who:

Sees chance where others see problems

Enjoys simplifying complexity and improving the way businesses operate

Balances strategic thinking with practical execution

Builds capable teams rather than becoming the bottleneck

Wants autonomy and genuine influence

Takes ownership, follows through and delivers results

This is an opportunity to play a significant leadership role in a growing Australian health food company where your decisions will genuinely shape the future of the business.

You’ll work directly with the founders as a trusted commercial partner, helping shape strategy while building the operational capability needed for the next stage of growth. You’ll have the opportunity to influence how the business evolves, make meaningful decisions and leave a lasting impact.

This is more than a management role. For the right person who demonstrates exceptional leadership and delivers meaningful business growth, there is genuine potential to participate in creating long-term value through performance-based equity.

Remuneration package will be negotiated based on experience, capability and track record. Performance incentives are available, with equity participation for the right candidate.

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📌 General Manager (Tweed Heads South)
🏢 GOODMIX FOODS
📍 Tweed Heads South