Apply for eCommerce Campaign and Personalisation Manager at MECCA Brands in VIC, AU.
This full‐time on‐site position offers great opportunities for career growth.
Join our team as a eCommerce Campaign Manager and help shape engaging end‐to‐end customer journeys that bring the MECCA Magic to life.
Responsibilities
Work in partnership with the eCommerce, Digital Customer Engagement, Digital Marketing, Brand Marketing and Design teams to develop the online customer journey of campaigns such as category growth, brand launches, new products, seasonal campaigns, M‐Power, MECCA Archive and events.
Take the lead role in presenting plans and act as the eCommerce liaison to ensure customer and commercial opportunities are maximised and customer experience remains at the forefront of all decisions.
Use customer and engagement data to plan, execute and optimise campaigns.
Continually react to real‐time data to optimise during campaigns for deep engagement.
Coordinate across teams to ensure the end‐to‐end journey for campaigns is seamless and intuitive, moving customers through the journey into deep engagement onsite or in stores.
Ensure accuracy and relevance of scheduled content through end‐to‐end front‐end testing across devices and browsers.
Leverage personalization to maximise engagement during high‐traffic moments.
Contribute to the evolution of MECCA's broader personalisation vision,
helping create more connected experiences across channels and touchpoints.
Qualifications
Considerable prior experience managing a digital platform and a strong digital content management background.
Broad passion for eCommerce, Digital, Content and Customer Personalisation.
Experience building content for campaigns and key product landing pages in a CMS (Sitecore desirable).
Experience using analytical tools to report on performance and derive actionable insights to influence creative approach (Google Analytics 4 desirable).
Excellent analytical, organisational, project management and time management skills.
Strong communication, interpersonal and collaboration skills.
Strong attention to detail.
Proactive approach to identifying opportunities, developing new ideas and providing solutions.
Passion for thriving in a fast‐paced work workplace.
Innate ability to work well under pressure in a fast‐paced environment with changing requirements.
Benefits and Life at MECCA
Professional development programmes and first‐class digitised learning offering.
Health and well‐being initiatives.
Reward and recognition programmes.
Access to bonus and incentive programmes.
Access to quarterly product allowance.
Generous discount for you and your immediate family.
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📌 Ecommerce Campaign And Personalisation Manager At Mecca Brands (Melbourne)
🏢 MECCA Brands
📍 Melbourne
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