About
We are the team of the Mighty West, for the West, fiercely proud of our 140+ years Western Suburbs heritage. Our famous Bulldog fighting spirit mirrors that of the West – the west of Melbourne and the west of Victoria – where hard work and standing up for what you believe in matters. While our history guides us, our horizons have lifted, unprecedented opportunities await, and our ambitions loom large. Our club exists to bring people together and create lasting memories, as much as it strives to win premierships. It's about our people, their shared passion for the red, white and blue, ambition, pride, determination, and having a place to call home. We'll always be entrenched in our community, embracing the beauty and strength in its diversity. It's the story of what it means to be a Bulldog 'Through & Through'. We strive to create an inclusive environment where all are celebrated and belong regardless of age, ability, gender, sexual orientation, religion or background. We are a child‐safe organization committed to the safety and wellbeing of all children and young people.
Responsibilities
Lead the development and delivery of membership products, pricing strategies, renewals, and payment plan programs to drive member acquisition, retention, and revenue growth
Manage membership inventory, reserved seating, etc., ensuring optimal utilisation and a seamless member experience across Marvel Stadium and Mars Stadium
Oversee committed Bulldog member operations, including rollover processes, compliance programs, member communications, and initiatives to increase payment plan participation and reduce non‐compliance
Lead the end‐to‐end fulfilment program, including planning, product development, logistics, supplier management,



and budget oversight to ensure high‐quality, on‐time delivery
Drive the development and continuous improvement of member merchandise, apparel, and fulfilment experiences through effective inventory management, stakeholder collaboration, and industry best practice research
Lead the delivery of ticketing operations across AFL, AFLW, finals and major events, managing match‐day requirements, stakeholder ticket allocations, and liaison with the AFL, stadiums and ticketing providers
Drive continuous improvement of ticketing processes, reporting, customer service, and database management, while supporting membership renewals
Develop and deliver strategic ticketing initiatives, including annual ticketing plans, dynamic pricing, ticket sales campaigns, and innovative promotions to drive attendance, revenue, and fan engagement
Lead ticketing operations and stakeholder management by coordinating ticket on‐sales, managing branded assets and ticketing platforms, implementing new technologies, and maintaining strong relationships with the AFL, Ticketmaster, stadiums and internal departments
Qualifications
Minimum 5 years' experience in membership, ticketing, customer operations or a related commercial environment
Demonstrated experience leading ticketing operations, ticketing strategy and inventory management
Proven experience managing membership operations,



fulfilment programs and customer service delivery
Experience working with CRM and ticketing platforms, preferably Archtics and Ticketmaster One
Demonstrated experience analysing customer, attendance and revenue data to inform business decisions
Experience managing supplier, venue and external stakeholder relationships
Experience leading or developing team members
Tertiary qualification in Business, Marketing, Sport Management, Commerce or a related discipline (desirable)
Benefits
Flexible working arrangements – up to 2 days working remotely/year
Additional Work‐Life Leave – provided to those who are required to work weekends
Birthday Leave – a day of leave available in the week of your birthday
Close to West Footscray Station, part of the new Metro Tunnel line
Free onsite parking available
Club membership – free access to Western Bulldogs AFL and AFLW home games for you and your family
Continuous learning & development – array of paid and discounted qualified training and development opportunities on offer
Deals & discounts with club corporate sponsors – over 40% in some cases
Parent friendly – paid Primary and Secondary Carer's Leave available
Wellbeing focus – we support staff to complete a proactive wellbeing plan, free access to club gym, wellbeing sessions and activities across the year
Western Bulldogs acknowledges that we reside on traditional lands of the Kulin Nation. We offer our respect to the Elders of these traditional lands, and through them to all Aboriginal and Torres Strait Islander peoples past, present and emerging. Western Bulldogs encourages Aboriginal and Torres Strait Islander people to apply.
#J-*****-Ljbffr

📌 Operations & Ticketing Manager (Melbourne)
🏢 Western Bulldogs
📍 Melbourne