04 Aug
|
Jobtailor
|
Melbourne
04 Aug
Jobtailor
Melbourne
Job Description
Responsibilities
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- Translates market specific sales strategies, plans and targets into effectful marketing plans and initiatives for South Pacific
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- Proactively and timely communicates and documents the market(s) marketing plan and activities as part of the Milestone Marketing planning and communication regime.
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- Sets the market specific marketing targets for globally agreed KPIs.
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- Delivers effective channel marketing initiatives within South Pacific as per agreed business objectives. Collaborate with the Channel Marketing team and Partner Marketing team and supports execution where possible.
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- Anchors, delivers and follows through on internal sales enablement initiatives within South Pacific.
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- Leads the roll-out of global campaigns timely and efficiently as per agreed objectives in South Pacific.
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- Supports development and oversees execution of localized digital demand generation initiatives, working with Global Demand Generation team to run and optimize performance in APAC.
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- Plans and oversees execution of events and tradeshows (online and offline) in coordination with regional event execution team members in APAC.
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- Identifies and oversees development of relevant local references and case studies across APAC.
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- Plans and executions co-marketing with selected technology partners, as per the global Technology Partner Strategy.
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- Develops and guides the earned and own media coverage in South Pacific in collaboration with global marketing.
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- Understands the perception and level of brand awareness in South Pacific and is committed to strengthening the position through all marketing efforts.
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- Works intimately with the regional sales managers and other key stakeholders to set plans,
define must win battles, evaluates performance and business requirements.
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- Proactively shares and leverages best practices across the regional marketing group.
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- Establishes and nurtures trusted relationships with channel partners to continuously drive growth and sales in South Pacific.
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- Develop, manage, and optimize their sub-regions marketing budget, ensuring optimal allocation of resources, cost-effective execution of initiatives, as well as accurate and timely forecasts and reporting.
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- In line with global standards, monitors and analyzes key performance metrics for South Pacific to measure the effectiveness of marketing campaigns and initiatives, providing insights and recommendations for continuous improvement.
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Requirements
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- Bachelor's degree in Marketing, Business, Communications, or a related discipline.
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- 10+ years of B2B marketing experience, ideally within technology, software, IT, cybersecurity, SaaS, or channel-driven industries.
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- Proven experience developing and executing integrated marketing campaigns that drive measurable business outcomes.
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- Strong event management, partner marketing, and demand generation experience.
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- Experience working with channel ecosystems, distributors, resellers, and strategic partners.
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- Robust project management and stakeholder management skills.
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- Commercial mindset with the ability to translate data and insights into action.
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- Excellent communication and relationship-building skills.
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- Self-motivated, proactive, and comfortable working in a fast-paced, international environment.
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- Proven experience collaborating effectively with remote teams across regional and global locations.
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Core Competencies
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Demonstrates expertise in developing and executing integrated marketing campaigns, managing event logistics, and optimizing demand generation initiatives within the technology and channel-driven sectors. Proven ability to analyze performance metrics and translate insights into actionable marketing strategies.
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Highest-signal resume keywords
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- B2B Marketing Experience
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- Integrated Marketing Campaign Development
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- Event Management
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- Demand Generation
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- Stakeholder Management
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ATS Optimization Keywords
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Hard Skills
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- Marketing Strategy
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- Campaign Execution
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- Performance Analysis
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- Budget Management
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- Channel Marketing
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Soft Skills
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- Excellent Communication
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- Relationship Building
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- Self-Motivated
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- Proactive
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- Project Management
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Certifications & Qualifications
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- Bachelor's Degree in Marketing
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- Bachelor's Degree in Business
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- Bachelor's Degree in Communications
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Industry Keywords
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- Technology
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- Software
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- IT
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- Cybersecurity
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- SaaS
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- Channel Ecosystems
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- Distributors
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- Resellers
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- Strategic Partners
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- Global Marketing
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📌 Marketing Manager (Melbourne)
🏢 Jobtailor
📍 Melbourne