A high‐growth digital agency is hiring a
Demand Generation Specialist
to support their B2B pod, focused on driving pipeline for SaaS and B2B clients.
This is a
hands‐on role for someone who thrives in the platforms
, managing paid demand generation campaigns and turning strategy into measurable revenue outcomes.
You'll work closely with a Demand Generation Manager who leads overall strategy and client relationships, while you take ownership of campaign execution and performance across a portfolio of accounts.
What You'll Do
Paid Campaign Management
Manage and optimise campaigns across platforms including LinkedIn Ads, Google Ads, Microsoft Ads, Meta Ads, Reddit and Capterra.
You'll Be Responsible For
Campaign builds and account structure
Audience targeting and segmentation
Budget pacing and bidding strategy
Continuous testing across creatives, messaging and landing pages
Ensuring tracking and attribution are implemented correctly
Pipeline‐Focused Optimisation
Success in this role is measured by
pipeline impact, not just leads
.
You'll analyse funnel performance from click through to MQL and SQL, identifying opportunities to improve conversion and lead quality.
You'll also work within
HubSpot
to track campaign‐attributed contacts and manage audience lists.
Reporting & Insights
You'll produce transparent performance reports that go beyond metrics to explain
what's working, what isn't and what should change
.
This includes maintaining clean dashboards and contributing to performance reviews where required.
What They're Looking For
5+ years in performance marketing
Strong hands‐on experience with LinkedIn Ads and Google Ads
Experience managing multiple client accounts
Familiarity with HubSpot or marketing automation platforms
Robust understanding of B2B funnel metrics including MQL, SQL and CPL
Solid knowledge of tracking, attribution and campaign reporting
What's On Offer
Competitive salary
Adaptable working hours (no fixed start or finish)
Fully remote work setup
Monthly early finish day
Birthday leave
Quarterly team events and annual retreat
Dedicated time for personal learning and development
Work Rights
Applicants must be
based in Australia and hold full working rights
.
J-*-Ljbffr