Head of Marketing | Private Family Office | Multi-Brand Portfolio
A portfolio, not a lane

Most marketing roles hand you one brand and one channel. This one hands you a portfolio.

We're a private family office that owns and operates a group of companies across multiple industries, united by a commitment to sustainability, quality, and long-term thinking. What we can tell you now: the businesses are established and growing, and the scope of this role is rare.

The role

You'll own brand and marketing strategy across the full portfolio: setting the positioning, building the marketing engine, and leading a small team while staying hands-on yourself. You'll work directly with the principals and senior leadership, which means your ideas won't sit in a committee. Good thinking gets backed, and it gets backed rapid.

What you'll do

- Set and drive integrated marketing strategy across multiple brands, spanning traditional channels and the latest AI-driven approaches, aligned to business goals and our sustainability story

- Build our senior leaders into recognised industry voices on LinkedIn: thought leadership that earns attention rather than buys it

- Own SEO, content, and paid media to drive awareness, engagement, and qualified leads

- Turn complex industrial and technical topics into content people genuinely want to read

- Lead and mentor the marketing team, and hold external agencies to a high standard

- Measure everything that matters, and use the data to get better every month

What success looks like in 12 months

- Each of our brands has clear positioning and a growing, engaged audience





- Executive LinkedIn presence has grown measurably in reach, engagement, and influence

- A disciplined marketing cadence is running: clear priorities, clean reporting, demonstrable ROI

- Messaging is tailored to each audience across the portfolio, from industrial buyers to everyday consumers

You're probably our person if you have

- 5+ years in marketing management, with real wins in brand strategy and digital

- Experience marketing sustainability, green projects, manufacturing, or purpose-driven organisations

- A track record of building executive presence and thought leadership on LinkedIn

- Hands-on strength across SEO, content, paid media, and analytics

- Exceptional writing, with the rare ability to make technical subjects compelling

- The organisation and drive to run multiple brands and competing priorities without dropping the ball

Bonus points for B2B industrial marketing, stakeholder communications, or experience across diverse sectors.

What's in it for you

- Scope you won't find elsewhere: a whole portfolio, not a slice of one brand

- A direct line to the principals, with genuine influence on business direction

- Brands with real purpose behind them, in sectors that matter

- Competitive salary package + superannuation

- Sydney CBD office, permanent full-time role

How to apply

Apply now via SEEK with:

- Your CV

- A short cover note (3 to 5 lines on why this role is yours)

- Examples or links to campaigns you've led

Not sure you tick every box? If the scope excites you and you can do the core of it brilliantly, we'd still like to hear from you.

📌 Head of Marketing | Multi-Brand Portfolio (Sydney)
🏢 Nameless
📍 Sydney