We are seeking a strategic and results-driven Sales and Marketing Manager to lead our commercial growth. You will be responsible for planning, directing, and coordinating the sales and marketing activities of our organisation to achieve business objectives.
Key Duties and Responsibilities
-Formulate and execute integrated marketing plans for major jewellery milestones (Engagements, Weddings, Anniversaries).
Collaborate with the digital team to optimise SEO/SEM performance, ensuring Novita dominates search rankings for Lab Grown Diamonds.
Direct public relations strategies that educate the public on the technical and ethical perks of lab-grown diamonds (CVD vs. HPHT) versus mined diamonds.
Direct the sales operations for showrooms in Perth
Define and enforce outstanding customer service standards
Monitor the sales funnel from lead generation (website booking) to final sale, implementing training programs to improve consultant closing rates.
Analyse market trends to curate our collection of jewellery designs and manage the inventory flow.
Work closely with master jewellers to ensure timelines are met.
Conduct regular competitor benchmarking to ensure Novita remains the price and quality leader in the Australian lab-grown market.
Skills and Experience Required
-Qualifications: A Bachelor’s degree or postgraduate qualification or higher in Marketing, Business, or a related field (or equivalent industry experience).
-Experience: A minimum of 5 years of relevant experience in a sales or marketing role.
-Technical Skills: Proficient in digital marketing tools, CRM software, and market analysis techniques.
-Communication: Exceptional leadership and communication skills with a proven ability to manage diverse teams.
How to Apply
Please submit your resume and a cover letter detailing your relevant experience through INDEED!